Sökning: "Sales Innovation"

Visar resultat 1 - 5 av 176 uppsatser innehållade orden Sales Innovation.

  1. 1. Electric Leisure Boats: Enablers and Barriers : A case study of leisure boat manufacturers

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :FREDRIK IHRFELT; [2023]
    Nyckelord :Leisure boats; electric boats; electrification; technology management; innovation; industrial transformation; accelerators.; Fritidsbåtar; elbåtar; elektrificering; teknikledning; innovation; industriell transformation; påskyndare.;

    Sammanfattning : Combustion engines and fossil fuels have traditionally driven motor-powered leisure boats. Electrification is quickly transforming the transportation sector, but electric boats are rare. The primary drawback of the electric boat is the high production cost. LÄS MER

  3. 2. Dark patterns förekomst inom flygbranschen : En studie om dark patterns påverkan på användarupplevelsen inom bokningsprocesser av flygbiljetter

    Kandidat-uppsats, Mälardalens universitet/Akademin för innovation, design och teknik

    Författare :Albin Pålsson; [2023]
    Nyckelord :Dark patterns; Persuasive design; UX design; Ryanair; Ticket; Interaktionsdesign; Användarupplevelse; Flygbranschen;

    Sammanfattning : The Occurrence of Dark Patterns in the Airline Industry is a thesis in Information Design with a focus on Interaction Design. The purpose of this thesis is to investigate how dark patterns in airline ticket bookings affect the user experience of inexperienced users. LÄS MER

  4. 3. MONEYMAKER OR GLOBAL SAVER- Exploratory study on Sustainable Innovation

    Kandidat-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Författare :Benjamin Dawson Barker; Ziyue Ma; Zein Oubari; [2023]
    Nyckelord :Sustainable innovation; Regional context; Regulation; Brand value; Innovative capabilities; Attractiveness as an employer;

    Sammanfattning : In recent years, both academia and practice have shown an increased interest in sustainable innovation. This new area is examined in the context of large enterprises in our qualitative multiple case study. This thesis thus contributes to a better understanding of the concept as well as the underlying variables that drive sustainable innovation. LÄS MER

  5. 4. Den innovativa säljprocessen för att sprida innovativa produkter : En experimentell studie på Swedish Construction Sales AB

    Kandidat-uppsats, Mälardalens universitet/Akademin för innovation, design och teknik

    Författare :Oliver Ehrenberg; Roman Dmitriev; [2023]
    Nyckelord :“innovation marketing”; “innovation sales”; ” innovation is sales”; “innovation”; “diffusion of innovation”; “product”; “marketing”; “sales process”;

    Sammanfattning : This study is based on Partner X's challenges in launching an innovative replacement for rebar on the Swedish market. Swedish Construction Sales AB is working to introduce the product and the study aims to help Swedish Construction Sales AB develop an effective sales process to spread this innovation. LÄS MER

  7. 5. Battery storage implementation in Sweden and sizing software development

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Santiago Moreano Rojas; [2023]
    Nyckelord :;

    Sammanfattning : Due to the rampant growth of the penetration of renewables into the electrical grids across the world, more challenges appear in the way to assure the optimal operation of the energy system. More particularly, in the case of Sweden, the nuclear power decommissioning tendency and the 100% renewable energy target by 2040, set two strong additional motivations for the rise of issues regarding variability, uncertainty, stability, balancing and quality in the grid. LÄS MER