Sökning: "Sebastian Ejdhall"

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  1. 1. Speed of e-commerce internationalisation: impacting factors within the fashion industry

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Sebastian Ejdhall; William Fellbom; [2017-08-29]
    Nyckelord :Speed of Internationalization; Internationalization Process Theory; Conceptual framework of internationalization; E-commerce; Network Theory; Fashion Industry;

    Sammanfattning : Internationalization through e-commerce has been a rather under researched area and the effect of e-commerce on speed is even more so. This thesis’ purpose is to increase the understanding of the process of how companies within the Swedish fashion industry internationalize. LÄS MER