Sökning: "Sebastian Joger"

Hittade 2 uppsatser innehållade orden Sebastian Joger.

  1. 1. "Blott Sverige svenska krusbär har" : En kvalitativ studie om nation branding av svensk måltidskultur

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Jogér Sebastian; [2022]
    Nyckelord :turism; måltidsturism; marknadsföring; måltidskultur; kultur; mat; foodie; nation branding; storytelling; profilering;

    Sammanfattning : This candidate thesis contains a qualitative study of how Sweden markets its gastronomicculture internationally through nation branding. The study was conducted through adeductive research approach. Through nation branding, Sweden has become the new, littlestar on the gastronomic world scene. LÄS MER

  3. 2. Utmaningar & möjligheter för snabbväxande turistdestinationer : Fältstudie av Sälen

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Författare :Sebastian Joger; Valdrin Lajqi; Medin Sumic; [2021]
    Nyckelord :rapid-growth destination; alpine; seasonal destinations; growth engine; destination development; Alpin; Destinationsutveckling; Snabbväxande destination; Säsongdestination; Tillväxtmotor.;

    Sammanfattning : What makes a small village grow fast to a large city in just a few decades? Could it be some sort of new industry that makes those villages proliferate? Maybe a natural resource has been found in the local area that creates a lot of job opportunities in a short span of time? Sometimes it is that people and entrepreneurs see the potential of the area to create a tourism industry in that place. The area might have the right conditions for maybe historical or nature sights - ski slopes, mountain hiking, fishing or other outdoor activities. LÄS MER