Sökning: "Sensory Turn"

Visar resultat 11 - 15 av 32 uppsatser innehållade orden Sensory Turn.

  1. 11. Upplevelser av butiksatmosfärer med materiella och immateriella faktorer i fokus : En fallstudie av Porsche Center i Segeltorp och i Malmö

    Kandidat-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Celine Lindberg; Filippa Forsstedt; [2021]
    Nyckelord :Porsche; sensory strategies; sensory experiences; sensory marketing; brand image; customer experiences; perception; senses; retail atmospherics; retail environments; consumer behavior.; Porsche; sinnesstrategier; sinnesupplevelser; sinnesmarknadsföring; varumärkesimage; kundupplevelser; perception; sinnen; detaljhandelsatmosfär; detaljhandelsmiljöer; konsumentbeteende.;

    Sammanfattning : The aim of the bachelor’s thesis is to examine whether the atmospheric experience differs between two different stores within the same brand, depending on tangible and intangible elements. The authors have focused on how certain selected elements have been implemented in the store environments, to identify whether these can steer the atmospheric experience in different directions. LÄS MER

  3. 12. Is store death upon us? : Investigating the importance of sensory marketing in the swedish fashion retail industry among women

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Petra Olgrim; Ronja Karlsson; [2021]
    Nyckelord :Sensory Marketing; Atmospherics; Swedish Female Buying Behavior; Customer Experience; Physical Stores;

    Sammanfattning : This bachelor degree addresses the importance of sensory marketing in the swedish fashion retail industry among women. The concept of “store death” has become an increasingly talked about topic in Sweden and is something that affects both consumers, entrepreneurs and business owners alike. LÄS MER

  4. 13. Occupational Therapist Perspectives on the Implementation of Sensory Integration Interventions in International Schools.

    Magister-uppsats, Jönköping University

    Författare :Hanna Toll; [2021]
    Nyckelord :environment; inclusion; international schools; occupational engagement; occupational therapy; sensory integration; school-based;

    Sammanfattning : Aim: The purpose of this study was to explore and describe the implementation of sensory integration interventions by occupational therapists in international schools. It gives insight into the conditions for the implementation of sensory integration, outlining some of the challenges and benefits faced by the occupational therapists working in international schools. LÄS MER

  5. 14. Searching for a sensory vocabulary for Swedish vegetables : an exploratory study of the flavour and aroma characteristics of carrot, cabbage and onion

    Master-uppsats, SLU/Dept. of Plant Protection Biology

    Författare :Jenny Arnér; [2021]
    Nyckelord :sensory; flavour; quality; vegetable; descriptive; analysis; QDA; vocabulary; marketing; carrot; cabbage; onion; horticulture;

    Sammanfattning : Flavour is an important aspect in the consumption of fruits and vegetables. However, the current regulatory context within EU for the quality of fruit and vegetables involve standards that lay primary emphasis on visual properties but limited focus on flavour and nutrition. LÄS MER

  7. 15. SENSITIV : Designing for Interactive Dance and the Experience of Control

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Thelma Svenns; [2020]
    Nyckelord :Interactive dance; sound and movements; real-time; co-play; input design.;

    Sammanfattning : In the last decade, many studies and performances within the field of interactive dance have been made. Interactive dance means involving technology into the dance, which opens opportunities to execute a dance in another way than used to. LÄS MER