Sökning: "Service and Value Adding activities"

Visar resultat 1 - 5 av 38 uppsatser innehållade orden Service and Value Adding activities.

  1. 1. How will services change MNC’s business models under a circular economic background?

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Zhe Yu; [2023-07-19]
    Nyckelord :Circular Economy; Linear business model; Circular business model; Product-Service system; Business Model Canvas; Product; Service; Value chain; Sustainable;

    Sammanfattning : The subject of this research is to find out how the MNCs can change from a traditional product-oriented business to a more service-oriented business. The study discusses and analysis on three types of product-service systems, under the structure of Business Model Canvas, with consideration of the previous studies, and aims at covering the entire MNC value chain. LÄS MER

  2. 2. Crowdfunding as a facilitator for Value Co-Creation : A Qualitative Case Study from a Service-Dominant Logic Perspective

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Alexander Kruse; Simon Saxenbrink; [2023]
    Nyckelord :Crowdfunding; Value Co-Creation; Service-Dominant Logic; Interaction; Behaviour; Actors; Community; Crowdfunding; Value Co-Creation; Service-Dominant Logic; Interaktion; Beteende; Aktörer; Community;

    Sammanfattning : The purpose of the study is to examine how the crowdfunding context facilitates value co-creation from a service-dominant logic perspective. Previous studies on crowdfunding have focused on crowdfunding as a way to raise capital, but there is a need to examine how value is created from a service-dominant logic perspective to understand the crowdfunding context. LÄS MER

  3. 3. All Aboard the AI Express : An Exploratory Study on AI Implementation for Enhanced Digital Servitization from an S-D Logic Perspective

    Magister-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Fanny Johansson; [2023]
    Nyckelord :Artificial Intelligence AI ; Digital Servitization; Service-Dominant S-D Logic; Value-adding Services; Co-Development; B2B Marketing;

    Sammanfattning : Background: To remain competitive in Industry 4.0, B2B suppliers must develop new and increasingly advanced digital services by incorporating AI. However, although being of interest to practitioners, academic research on successful AI implementation in B2B functional domains is lacking. LÄS MER

  4. 4. Sustainable logistics service providers : A qualitative case study of future technology and IT solutions attributes for 3PL clients

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Amanda Skärbo Jonsson; [2022]
    Nyckelord :logistics; third-party logistics; inter-organizational relationship; key performance indicators; sustainable balanced scorecard; technical warehouse solution; sustainability; attribute; logistik; tredjepartslogistik; interorganisatoriska relationer; resultatindikationer; hållbart balanserat styrkort; teknisk lagerlösning; hållbarhet; attribut;

    Sammanfattning : The growing demand for commerce has disrupted the market's supply chains. To manage the customer demands, contracting a third-party logistics (3PL) can help make the chain more resource efficient. Actions such as implementing sustainable technology and IT infrastructure are important to invest in. LÄS MER

  5. 5. Data at your service! : A case study of utilizing in-service data to support the B2B sales process at a large information and communications technology company

    Master-uppsats, Linköpings universitet/Industriell ekonomi; Linköpings universitet/Tekniska fakulteten

    Författare :Ingrid Wendin; Per Bark; [2021]
    Nyckelord :data; serve; sales; industrial sales; data driven; data-driven; big data; decision-making; sales process; sales opportunity; challenge; improve; efficiency; KAM; access; digitalization;

    Sammanfattning : The digitalization of our society and the creation of data intense industries are transforming how industrial sales can be made. Large volumes of data are generated when businesses and people use digital products and services which are available in the modern world. LÄS MER