Sökning: "Servitization"

Visar resultat 1 - 5 av 60 uppsatser innehållade ordet Servitization.

  1. 1. EXPANDING THE CONCEPT OF DIGITAL COMPETENCE A Case Study on How Digital Competence is Portrayed in a Company Transforming to Digital Service Orientation

    Master-uppsats, Institutionen för tillämpad informationsteknologi

    Författare :Patricija Ilin; Tomi Mustikka; [2019-08-08]
    Nyckelord :digital competence; digital servitization; digital transformation; manufacturing; digital talent; industry 4.0;

    Sammanfattning : Digitalisation requires new ways for businesses to innovate in order to meet contemporarycustomer needs. Manufacturers are adopting digital servicebasedbusiness models to enhancecompetitive advantage. To address these challenges companies have to identify, attract anddevelop digital competence. LÄS MER

  2. 2. PSS Design in Practice - How a Choice Experiment Can Help Configuring a New Subscription Offer. The Case of Care by Volvo’s Used Car Subscription Offer

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Fabian Perktold; Moritz von Raczeck; [2019-07-09]
    Nyckelord :PSS Design; PSS Configuration; Servitization; Car Subscription; DCA; Discrete Choice Experiment; Choice-Based Conjoint; Customer Preferences; WTP;

    Sammanfattning : Background and Purpose The automotive industry is facing huge challenges as the perception and utilization of cars is changing. As a result, many automotive companies are increasingly moving away from solely selling cars and starting to offer bundles of products and services (PSS) instead. LÄS MER

  3. 3. DEVELOPING ORGANIZATIONAL DYNAMIC CAPABILITIES IN PROJECT-BASED INTEGRATED SOLUTION : A Study of Servitization in Chinese Water Treatment Industry

    Master-uppsats, Umeå universitet/Företagsekonomi

    Författare :Hong Xiang Shao; [2019]
    Nyckelord :Performance; Dynamic Capabilities; Micro-foundations; Mechanisms; Project-based integrated solution; Project Manager; Service Providers; Service Co-creators;

    Sammanfattning : Manufacturing firms seeking to create and extend competitive advantage are striving to include more services into their offerings. Meanwhile, there are research gaps such as how frontline service providers influence organizational dynamic capabilities and how organizational dynamic capabilities can be developed in servitization need to be systematically studied and explicitly explained. LÄS MER

  4. 4. Servitization and its Effects on the Business Model : The Transition from Hardware Products to Software Services in Manufacturing

    Master-uppsats, Linköpings universitet/Industriell ekonomi; Linköpings universitet/Industriell ekonomi

    Författare :Daniel Gunnarsson; Jonathan Axelsson; [2019]
    Nyckelord :Servitization; Business Model Innovation; Value Proposition; Customer- Centricity; Value-Based Pricing;

    Sammanfattning : Companies within the manufacturing industry is undergoing changes in their business models to adapt to changing external environments and trends – whereas one general trend is toward servitization, the transition from hardware products to software services. These software services have shown to have an increasingly impactful role for former productbased firms to ensure future reliable profits and revenues. LÄS MER

  5. 5. Umeå Energis resa från produkt till tjänst: : En kvalitativ studie om hur en styrmodell kan implementeras för att hjälpa ett arbetsområde att skapa kundvärde.

    Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Författare :Martin Dahlberg; Anders Grahn; [2019]
    Nyckelord :Management; Ekonomi; Företagsekonomi; Servitization; MCS; PMS;

    Sammanfattning : Tjänster, immateriella skapelser, som konstruerats för att interagera med, utveckla, komplettera och förstärka den påverkan materiella objekt har på människans vardag. Den potential som finns i dessa fenomen är, om den används på rätt sätt enorm och värdet som kan skapas av dem är gränslöst. LÄS MER