Sökning: "Shop Stockholm"
Visar resultat 16 - 20 av 52 uppsatser innehållade orden Shop Stockholm.
16. Museibutikens förutsättningar : Policy och praktik bland museibutiker i Stockholm
Master-uppsats, Uppsala universitet/Institutionen för ABMSammanfattning : The purpose of this master’s thesis was to investigate how museum stores are governed, with a focus on museum stores situated in museums in Stockholm and on museums stores which are part of a government agency. The purpose was also to investigate the relationship between the museum and the consumption in the museum store in general. LÄS MER
17. Integrerade Köpmiljöer Som Framtidens Shopping
C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiSammanfattning : The digital transformation has profoundly changed how we shop and consume products. A more integrated shopping environment has emerged where the shopping function is incorporated in a non-shopping environment. LÄS MER
18. Brandteknisk riskvärdering av Vasamuseet i Stockholm
L3-uppsats, Lunds universitet/Avdelningen för BrandteknikSammanfattning : The purpose of this report is to evaluate the fire safety at Vasamuseet on Djurgården in Stockholm. The museum has twelve floors and consists of the ship hall including large and small exhibitions, a restaurant, a gift shop, and areas for staff. In this report, the focus is the ship hall expanding from the 2nd floor to the 7th floor. LÄS MER
19. Butiksverksamhet i en kulturell kontext: En studie av museibutikens multipla identiteter
C-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiSammanfattning : During the last decades, museums have become increasingly dependent on commercial activities to support their main activity. As a result, the museum shop has gained importance. The museum shop is a commercial business in a cultural environment, implying a need to maintain different and often conflicting identities. LÄS MER
20. Product Line Extension in an Online Environment
C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiSammanfattning : Previous research has shown that a more varied assortment does not only increase sales by satisfying consumer preferences but also by gaining more attention due to increased shelf space. Product line extensions are therefore not solely of importance when it comes to aiming for a high actual variety in the assortment, but also when aiming to increase the visual size of the assortment. LÄS MER