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  1. 1. Critical Success Factors for Starting an Online Art Platform

    Master-uppsats, Lunds universitet/Innovationsteknik

    Författare :Simon Janzon; Love Regefalk; [2020]
    Nyckelord :critical success factors; online art platforms; art market; multi-sided platforms; diffusion of innovations; Technology and Engineering;

    Sammanfattning : The traditional art market is currently experiencing a digital transformation and multi-sided platforms (MSPs) for trading art are a major part of this. Much research has been done in the area of MSPs, however, there is a lack of studies in the field of starting such platforms for art. LÄS MER