Sökning: "Sintset Sylviane"

Hittade 1 uppsats innehållade orden Sintset Sylviane.

  1. 1. The Impact of Soccial Networking on Customer loyalty : Facebook case

    Kandidat-uppsats, Ekonomihögskolan, ELNU

    Författare :Sintset Sylviane; [2012]
    Nyckelord :customer loyalty; social networking sites; Facebook;

    Sammanfattning : This bachelor thesis studies the impact of social networking on customer loyalty. Customer loyalty is defined as a commitment to re-buy a specific product or service in the future, despite external influences. There are several influencers of customer loyalty that must be taken care of, e.g. LÄS MER