Sökning: "Social Comparison-theory"

Visar resultat 1 - 5 av 32 uppsatser innehållade orden Social Comparison-theory.

  1. 1. “Bye bye booty: Heroin chic is back.” : En kvalitativ intervjustudie om på vilka sätt en grupp unga kvinnor präglas av Instagrams kroppsideal

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Författare :Agnes Nielsen; Maria Prabert; [2024]
    Nyckelord :Instagram; Ideal; Body image; Sociocultural theory; Social comparison theory; Post feminism; Gender system; Influencers;

    Sammanfattning : This study examines how young women are affected by the body ideals on Instagram. Eight women from a university in the south of Sweden are interviewed. The results are discussed in this qualitative study by using the social comparison theory, sociocultural theory, the gender system and postfeminism. LÄS MER

  3. 2. ”VAD JAG ÄN GÅR IGENOM I LIVET SÅ SKICKAR JAG I ALLA FALL INTE IN EN ANMÄLAN FÖR ATT VARA MED I PARADISE HOTEL” En kvalitativ studie om unga kvinnors konsumtion av dokusåpor.

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Ylva Bergström; Liv Bolin; [2023-10-03]
    Nyckelord :Dokusåpa; Uses and Gratification; Social Comparision Theory; unga kvinnor; kvalitativ; parintervjuer.;

    Sammanfattning : Executive summary The purpose of this bachelor thesis is to delve into the world of docusoaps and explore the fascinating phenomenon of why people watch them. By focusing on the Uses and Gratification framework and the Social Comparison Theory we aim to shed light on the underlying motivations, needs and psychological aspects that attract viewers to this unique genre of television programming. LÄS MER

  4. 3. Intrycksstyrning på Instagram - En kvalitativ undersökning

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för samhällsstudier (SS)

    Författare :Leon Tu; Jacob Arvidsson; [2023]
    Nyckelord :Intrycksstyrning; självbild; Instagram; identitet; grupp åsikt; framträdande;

    Sammanfattning : The aim of this study is to examine how university students at Linnaeus University choose to present themselves on the social media platform Instagram, and how they are affected by their other users. Our research questions are: How do university students present themselves on Instagram? How can these digital self-presentations be understood as impression management? And what are the rules that control our self-presentations on Instagram? The study has a qualitative approach and semi structured interviews have been conducted. LÄS MER

  5. 4. Are you fitting in? A study on the effects of fitness influencers on male body image

    Magister-uppsats, Jönköping University/IHH, Marketing and Logistics

    Författare :Anne Heinicke; Zoe Vagic; [2023]
    Nyckelord :body image; fitness influencer; body dissatisfaction; social comparison theory;

    Sammanfattning : Background: The ideals of beauty standards had been under constant change throughout history, and quite often would remain out of reach to the determent of many. The application of an idealized image of oneself remains a powerful tool when it comes to persuasion in social media and marketing. LÄS MER

  7. 5. Spegel spegel på väggen där, säg mig vem som vackrast på sociala medier är?” : En kvalitativ studie om skönhetsfilter och skönhetsretuschering på sociala medier

    Kandidat-uppsats, Mittuniversitetet/Institutionen för kommunikation, kvalitetsteknik och informationssystem (2023-)

    Författare :Marianne Fayete; Jenny Berglund; [2023]
    Nyckelord :Socialmedia; beautyfilters; retouching; youngadults; qualitativemethod;

    Sammanfattning : Social media has become an integral part of the lives of many young people around the world, and has also brought new technical tools, partly in terms of the communication that takes place when publishing images. Researchers have recently become concerned about the potential negative impact that social media use can cause. LÄS MER