Sökning: "Social affinity"

Visar resultat 1 - 5 av 75 uppsatser innehållade orden Social affinity.

1. 1. En inbjudan från kvinna till kvinna : En designforskning för ökad involvering av kvinnor inom kampsport

   Kandidat-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Författare :Izabelle Nilsson; [2023]
   Nyckelord :User-centered design; co-design; product design; martial arts; woman and martial arts; norms; gender; Genus; användarcentrerad design; co-design; produktdesign; kampsport; kvinnor och kampsport; normer;

   Sammanfattning : Studien är ett examensarbete som undersöker frågeställningen: hur vi med hjälp av produktdesign kan bjuda in fler kvinnor till kampsport? Studien undersöks utifrån designteorien användarcentrerad design och inslag av metoder från co-design. Det teoretiska ramverket undersöker designteori i samband med normer, genus och kampsport samt relaterade studier om kvinnor och kampsport. LÄS MER

3. 2. An analysis of how video advertising factors influence consumers' impulse purchase intentions — In the context of short-form video

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Huihao Lu; Yating Zheng; [2023]
   Nyckelord :Short-form video advertising; impulsive purchase intention; emotional response; Business and Economics;

   Sammanfattning : Online shopping is gradually becoming a daily behavior in people's lives, and advertising marketing methods based on short videos are also playing an increasingly important role in this trend. Different from pictures and texts, it combines sound and picture, is easy to spread, and contains a lot of information, which conforms to people's habit of using fragmented information. LÄS MER

4. 3. “Judge my Spotify” : A user-centred design study exploring content creator mindsets, behaviours and motivations for music sharing on TikTok

   Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Författare :Adrian Bucka; [2023]
   Nyckelord :Content Analysis; Semi-structured Interviews; Motivation for Music Sharing; Content Creator Mindsets; Design Implications for Music Sharing on TikTok;

   Sammanfattning : The rise of TikTok has revolutionised our interaction with music on social media, altering how we discover and share songs. Artists recognise TikTok's potential as a launchpad for their careers, while music streaming platforms have embraced user-generated content and introduced features for incorporating music into online sharing. LÄS MER

5. 4. Helamalmö-modellen: Att skapa tillitsfulla relationer i politiskt försummade områden

   Kandidat-uppsats, Lunds universitet/Sociologi

   Författare :Emma Ornstein; Linnéa Winberg Strand; [2022]
   Nyckelord :Organization; leadership; precarity; relational work; community; ontological safety; Social Sciences;

   Sammanfattning : Helamalmö is an organization working in politically neglected areas where they implement social solutions to social problems. This essay aims to study Helamalmö's structural work for social change and analyze how their relational work with children and youths contributes to the experience of safety, belonging and faith in the future. LÄS MER

7. 5. With great power comes great social responsibility

   Kandidat-uppsats,

   Författare :Eric Björklund; Johan Börjesson; [2022]
   Nyckelord :CSR; Trustworthiness; Trust; Transparency; Authenticity; Euphemisms; Social Media; CSR; Trovärdighet; Tillit; Transparens; Äkthet; Eufemismer; Sociala Medier;

   Sammanfattning : The overall vagueness of words and sentences can show differences in meaning and perceptions. Applying this to Corporate Social Responsibility (CSR) initiatives can end up being misleading, especially in an online setting such as social media, which has shown as a preferable medium for these kinds of messages. LÄS MER