Sökning: "Stephanie Kulik"

Hittade 2 uppsatser innehållade orden Stephanie Kulik.

  1. 1. Purchasing practice in SMEs : Practical impressions about the purchasing activities of small and medium sized enterprises in the manufacturing industry

    Magister-uppsats, Högskolan i Jönköping/IHH, Centre of Logistics and Supply Chain Management

    Författare :Stephanie Kulik; [2010]
    Nyckelord :SMEs; Purchasing Performance; Buyer-Supplier Relationship; Strategic Purchasing; Manufacturing Industry;

    Sammanfattning : Small and medium sized companies are important to the European economy and considered as the true backbone of the European economy, being primarily responsi-ble for wealth and economic growth. Further, the purchasing function of small and medium sized companies had become more and more important to firms within the creating of competitive advantages. LÄS MER

  2. 2. Ecological Consumer : A study on the factors influencing the ecological consumer

    Kandidat-uppsats, Högskolan i Jönköping/IHH, EMM (Entrepreneurskap, Marknadsföring, Management); Högskolan i Jönköping/IHH, EMM (Entrepreneurskap, Marknadsföring, Management); Högskolan i Jönköping/IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Författare :Jakob Mörhed; Jennica Karlsson; Stephanie Kulik; [2009]
    Nyckelord :ecological consumer; ecological food; ecological label; attitudes;

    Sammanfattning :  Ecological issues are current topics which consumers face in every-day life. The growing awareness by the consumers that they can have an impact on protection of the environment, animals and their own health is the reason of the growing market of ecological products (Kinnear, Talor and Ahmed, 1974; Polonsky, 1994). LÄS MER