Sökning: "Supporting Business Processes"

Visar resultat 1 - 5 av 73 uppsatser innehållade orden Supporting Business Processes.

  1. 1. AI for innovators - An exploratory study on the application of Artificial Intelligence as a supportive tool in the innovation process

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Mauro Campus; [2023-07-19]
    Nyckelord :Innovation; Innovation Drivers; Stages of Innovation; Innovation Models; Innovation Process; Artificial Intelligence; Industry 4.0 and Artificial Intelligence; Machine Learning; Deep Learning; Generative AI; Artificial Intelligence in Business; Artificial Intelligence and Innovation;

    Sammanfattning : The technological evolution we are experiencing nowadays has impacted many businesses and industries. In this sense, one of the most influential technologies is certainly Artificial Intelligence, which especially in recent months has been at the centre of numerous debates. LÄS MER

  3. 2. Selling with Personality: The Role of Personal Branding in B2B Social Selling : An Exploratory Study of Personal Branding for B2B sales personnel.

    Kandidat-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Linnea Mundorf; Ebba Friberg; Selina Johansson; [2023]
    Nyckelord :Personal Branding; Social Selling; Business-to-Business; B2B; Sales Personnel; LinkedIn; Corporate Branding;

    Sammanfattning : This research aims to facilitate sales personnel and companies in understanding the interrelation of personal branding within sales and how it should be utilized effectively. Thus, the thesis explores how sales personnel develop and communicate their personal brand, and additionally how personal branding relates to social selling in a B2B context. LÄS MER

  4. 3. Guidelines to align digital strategy with business strategy in a manufacturing SME

    Master-uppsats, Högskolan i Skövde/Institutionen för ingenjörsvetenskap

    Författare :Marin Elizabeth Thomas; [2023]
    Nyckelord :Business strategy; digital strategy; manufacturing SMEs; strategy alignment;

    Sammanfattning : The purpose of this thesis is to provide guidelines on how to align the business strategy and digital strategy in small and medium manufacturing enterprises. The research design includes a systematic-narrative literature review in which the data was collected through systematic and narrative examination followed by a qualitative analysis to identify themes and patterns. LÄS MER

  5. 4. ChatGPT as a Supporting Tool for System Developers : Understanding User Adoption

    Kandidat-uppsats, Högskolan Dalarna/Informatik

    Författare :Mattias Andersson; Tom Marshall Olsson; [2023]
    Nyckelord :AI; Conversational AI; System developer; ChatGPT; TAM; AI; Konversations-AI; Systemutvecklare; ChatGPT; TAM;

    Sammanfattning : Bakgrund: AI, specifikt konversations-AI som OpenAI:s ChatGPT, växer snabbt i både privata och professionella sammanhang, vilket erbjuder möjligheter till kostnadsbesparingar och modernisering för företag. ChatGPT kan simulera mänskliga konversationer, vilket kan ge fördelar i flera olika industrier och kan genom samarbete mellan människa och AI potentiellt förbättra anställdas produktivitet. LÄS MER

  7. 5. The Value of Design Thinking - A case study investigating how Design Thinking influence the Innovative Capability of a public sector organization in its work against complex societal problems

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Erik Karnehed; Rasmus Eriksson; [2023]
    Nyckelord :Design Thinking; Innovative Capability; Determinants of Innovative Capability; Public sector organization;

    Sammanfattning : Design Thinking is a growing interest among scholars and practitioners within various contexts as they search for new approaches to manage the increasing number of wicked problems in society for which Design Thinking has been argued to be applicable. Given this argued applicability, Design Thinking has received widespread praise as scholars have debated that it is a universal tool that can provide value through innovation independent of domain, contributing further to its speedy growth. LÄS MER