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  1. 1. Will You Stay or Will You Go? Churn Prediction for an App-Delivered International Calling Service

    Master-uppsats, Lunds universitet/Innovationsteknik

    Författare :Svante Pagels Fick; [2019]
    Nyckelord :Churn prediction; Random Forest; machine learning; Decision Tree; Technology and Engineering;

    Sammanfattning : In markets with fierce competition and low switching costs, the capability to keep customers is just as important as the capability to get new customers. One of the cornerstones of efficiently keeping customers from churning is the ability to identify customers that are more prone to leaving the company than others. LÄS MER