Sökning: "Technology Acceptance Model"

Visar resultat 6 - 10 av 518 uppsatser innehållade orden Technology Acceptance Model.

  1. 6. AI och hälsovård : en studie om Acceptansen för AI inom hälsovården

    Kandidat-uppsats, Uppsala universitet/Institutionen för informatik och media

    Författare :Gustaf Ahlqvist; Nftalem Tesfai; [2024]
    Nyckelord :Acceptans; Artificiell intelligens AI ; Avatar; Chatbot; Technology Acceptance Model;

    Sammanfattning : Psykisk ohälsa har blivit alltmer vanligt förekommande och identifieras idag som ett globalt problem. Siffror för unga svenskar i åldersspannet 16-29 år som lider av psykiska problem visar oroväckande ökningar under de senaste 15 åren. LÄS MER

  2. 7. EXPLORING ACCEPTANCE AND ADOPTION OF PRICING ROBOTS THROUGH THE AUTOMATION ACCEPTANCE MODEL. A case study within an e-commerce company

    Master-uppsats, Institutionen för tillämpad informationsteknologi

    Författare :Clara Engström; Danijela Smoljan; [2023-11-20]
    Nyckelord :Automation acceptance model AAM ; Automation technology; Dynamic pricing robot; Technology acceptance model TAM ; Technology acceptance and adoption; Technology trust; Psychological Ownership PO ;

    Sammanfattning : Recent technological advancements have enabled the development of more automated and adaptable technological environments. User acceptance and adoption of technology is a critical issue in the rapidly evolving technological landscape. Implementation of automation technology takes both financial and human resources. LÄS MER

  3. 8. Scrollande hjärnor, kalkylerade annonser: en studie om konsumenters attityder till algoritmisk marknadsföring i sociala medier och dess bakomliggande faktorer

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Arvid Barregren; Louise Bergendahl; [2023-11-07]
    Nyckelord :algorithms; digital marketing; social media; TAM; attitudes; knowledge; relevance; integrity; trust;

    Sammanfattning : Existing literature argues that with the commercialisation of the Internet, marketing has moved from a physical activity to a fluid and digital one. Over time, social media has become a central and important channel for reaching consumers, which has fundamentally changed the way marketing is conducted today. LÄS MER

  4. 9. Diffusion of digital asset management systems in the Norwegian food and grocery market. A single case study of MyBrand Media

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Maral Javadzadeh Tabatabaee; [2023-07-19]
    Nyckelord :Digital asset management; diffusion of innovation; technology acceptance model; the Norwegian food and grocery market; value; value proposition; perceived value;

    Sammanfattning : Digital asset management systems as a solution for managing digital content has been gaining attention over the last years and more IT providers are offering digital asset management systems to organizations. However, the decision to adopt this solution in a client-organization is influenced by many factors, making it a challenging and time taking process. LÄS MER

  5. 10. Adoption and use of instructional technology in Nigerian Universities. Exploring Faculty Members’ and Students’ Perspectives

    Master-uppsats, Göteborgs universitet/Institutionen för pedagogik och specialpedagogik

    Författare :Abisola Aminat Adegunju; [2023-06-19]
    Nyckelord :instructional technology; faculty members; students; perceptions; instruction delivery;

    Sammanfattning : Aim: This study aims to explore faculty members' and students' perspectives on the adoption and use of instructional technology in Nigerian universities. Considering that, instructional technology can assist educators to deliver engaging, personalized, and interactive learning experiences in higher education. LÄS MER