Sökning: "The Internationalization Process the Swedish case"

Visar resultat 1 - 5 av 113 uppsatser innehållade orden The Internationalization Process the Swedish case.

1. 1. Utilization of digital technologies in internationalization processes. A case study of high-tech SMEs in Sweden

   Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

   Författare :Jakob Funck; Marcus Schöneman; [2024-02-13]
   Nyckelord :Digitalization; Internationalization; SME;

   Sammanfattning : This thesis explores the role of digitalization in the internationalization process of Swedish Small and Medium-sized Enterprises (SMEs). In today's global economy, digitalization has become increasingly important for firms to remain competitive. LÄS MER

3. 2. Navigating Turbulent Waters : Exploring SME strategies for internationalization amidst Global Bank Crisis

   Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Författare :Agnes Olson; Hannah Samuelsson Flink; [2023]
   Nyckelord :Internationalization Process; Strategies; Risk Management; Crisis Management; SMEs; Financial crisis; Bank crisis; Resilience;

   Sammanfattning : The global bank crisis between 2008 and 2013 posed a great threat against many organizations globally, especially towards small-medium enterprises (SMEs), which several researchers have investigated through quantitative studies. However, few studies have explored the strategic decisions made by SMEs regarding internationalization processes and international work during this time, beyond numbers. LÄS MER

4. 3. Born Digitals internationalization - the challenges and success factors from a business model perspective

   C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Författare :Alva Beckman; Caroline Claesson; [2023]
   Nyckelord :Born Digitals; Internationalization; Value Capturing; Value Delivery; Value Creation;

   Sammanfattning : The new phenomena, Born Digitals, is rapidly growing in the international business landscape. However, academics are still lacking knowledge about what success factors and challenges these firms may face during an international expansion. LÄS MER

5. 4. Institutional support for the internationalization of Swedish Small and Medium-Sized Enterprises. : A Study of the Kalmar Region

   Master-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Författare :Viktor Björk; Alex Matrsson; [2022]
   Nyckelord :Institutional environment; Internationalization process; Governmental support; Small and Mid-size Enterprise; Home market; International business strategy; Swedish government; Kalmar region; Policymakers.; Institutionell miljö; Internationaliserings process; Statligt stöd; Små och Medel stora företag; Hemmamarknad; Internationell företagsstrategi; Svenska staten; Kalmar regionen; Beslutsfattare.;

   Sammanfattning : Extant research concludes that SMEs tend to be highly dependent on the local institutional environment when internationalizing. In relation to that, international business literature accentuates the lack of studies that aim to understand how government support influences SMEs' international business performance. LÄS MER

7. 5. How can an organization with B2B experience enter a new market utilizing an B2C e-commerce strategy instead? : A case study of a fragrance company

   Master-uppsats, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

   Författare :Aamna Minhas; Sanna Emilsson; [2022]
   Nyckelord :E-commerce; business-to-business B2B ; business-to-consumer B2C ; Fragrance; Entry mode strategy; Internationalization.;

   Sammanfattning : Globalization and the rapid growth of online-transaction through e-commerce platforms is increasing at a fast pace, not to mention the acceleration during and after the pandemic of Covid-19. The purpose with this qualitative case study of a company operating in the fragrance industry is to give a better understanding of how a company successfully succeeded in internationalizing by utilizing a B2B e-commerce strategy, and how the same company can change strategy to utilize B2C e-commerce to enter a new market which in this case are Sweden. LÄS MER