Sökning: "Thi Thu Trang Nguyen"

Hittade 1 uppsats innehållade orden Thi Thu Trang Nguyen.

  1. 1. Hur kommunicerar etablerade företag med sina befintliga kunder?

    Kandidat-uppsats, Avdelningen för ekonomi

    Författare :Jessica Axelsson; Trang Nguyen Thi Thu; [2012]
    Nyckelord :word of mouth;

    Sammanfattning : Abstract Titel: How do established companies communicate with their existing customers? Level: C-level in the Business Administration Author: Jessica Axelsson and Trang Nguyen Thi Thu Supervisor: Per-Arne Wikström Date: 2012-05 Aim: Our aim with this essay is to describe how an established company communicates with its existing customers. We want to explore which communication strategy the company applies to reach their customers. LÄS MER