Sökning: "Tim Kruisman"

Hittade 2 uppsatser innehållade orden Tim Kruisman.

1. 1. Shop employees as a source of innovation : A study of Dutch franchise retail organizations

   Master-uppsats, Ekonomihögskolan, ELNU

   Författare :Maria Zakharova; Tim Kruisman; [2012]
   Nyckelord :innovation process; source of innovation; franchise retail; shop employees; stages of innovation process; supply chain integration; franchise; innovatie; innovatieproces; retail; winkelmedewerker; winkel; bron van innovatie; franchise; инновации; инновационный процесс; франчайзинг; розничная торговля;

   Sammanfattning : Background: These days in uncertain circumstances and economic downturn, innovation is very important for organizations. This applies also on Dutch franchise retail organizations (DFRO’s) and its suppliers, which are in focus in this thesis. LÄS MER

3. 2. Public attitudes towards the use of marketing and communication by global non-profit organizations

   Magister-uppsats, Ekonomihögskolan, EHV

   Författare :Daniel Ackermann; Tim Kruisman; [2007]
   Nyckelord :NPO; non-profit organization; non-profit; nonprofit; marketing; communication; guerrilla; guerilla;

   Sammanfattning : Title: Public attitudes towards the use of marketing and communication by global non-profit organizations Background: The importance of the non-profit sector and the commercialization in it is increasing. The organizations have to deal with more competition in the fundraising market on the one hand, and they are on the other hand confronted with people who are blocking the recognition of conventional marketing expressions. LÄS MER