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Hittade 1 uppsats innehållade orden Ture Hall.
1. På kvinnornas sida? Hur unga kvinnor upplever reklam med feministiska och normbrytande budskap
Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikationSammanfattning : This study investigates how young women experience and understand purpose- driven advertising with feminist and norm-breaking messages, and the conse- quences of their perception regarding the ideal body. The phenomenon is exempli- fied by the use of three current campaigns from 2016, all of which say that they have a woman-promoting message. LÄS MER
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