Sökning: "Unilever"

Visar resultat 6 - 10 av 33 uppsatser innehållade ordet Unilever.

1. 6. Big Data: A Toll for all Strategic Decisions : A Study of Three Large Food and Beverage Processing Organizations

   Master-uppsats, Högskolan i Jönköping/IHH, Informatik

   Författare :Jasenko Arsenovic; [2015]
   Nyckelord :Strategy; Internal Strategy; External Strategy; Competitive Strategy; Corporate Strategy; Big Data; Knowledge Based View; KBV ; Resource based view RBV ; External Environment; Internal Environment; Content Analysis; Empirical;

   Sammanfattning : I will look at what impact big data have had on the managerial strategic decisions in the food and beverage industry. This in order to understand the complexity and theory of organizational strategic management, an effort to define the contemporary strategic theory into a holistic conceptual model is done through a literature review on organizational strategy. LÄS MER

3. 7. Konsumenters acceptans och preferenser för chokladsockerkakor med olika matfetter : En sensorisk analys på effekten av smör respektive margarin i chokladsockerkaka

   Kandidat-uppsats, Uppsala universitet/Institutionen för kostvetenskap

   Författare :Emilia Frankén; Chika Holmström; [2014]
   Nyckelord :;

   Sammanfattning : Margarin och smör är två kontroversiella livsmedel som stöts och blöts i diskussioner emellan människor, bl.a. i olika forum på internet. Ur näringssynpunkt skiljer sig produkterna åt, och generellt sett har smör en högre andel av mättat fett i jämförelse med margarin. LÄS MER

4. 8. TO STANDARDIZE OR TO ADAPT: A WEBSITE’S DILEMMA IN THE CONTEXT OF ONLINE CUSTOMER SATISFACTION : A Comparative Study of Unilever & Adhuli Website’s in the Bangladeshi Market

   Magister-uppsats, Akademin för ekonomi, samhälle och teknik

   Författare :Md Nazmul Hasan; Gul Hakeem; [2013]
   Nyckelord :Management; IT; IT management; Customer satisfaction; Customer Relationship; Consumer Behavior; Optimization;

   Sammanfattning : The student thesis deals with standardization and adaptation of a company’s website in the enhancement of customers’ online satisfaction in the case of Unilever Bangladesh & Adhuli. The aim of the study is to carry out a comparative study between Unilever’s Bangladesh website and Adhuli’s website and through comparing and contrasting, identify the level of adaptation and standardization that effects customer online satisfaction in a positive manner. LÄS MER

5. 9. Enabling and using local communication channels in rural India

   Magister-uppsats, Institutionen för marknadsföring (MF)

   Författare :Jonathan Book; Jesper Lindahl; [2013]
   Nyckelord :BOP; rural India; NGO; local entrepreneurs; awareness; four A s; CSR; Godrej Boyce; First Energy Limited; Hindustan Unilever;

   Sammanfattning : The global population can, based on income per capita be divided into three socioeconomic segments of a pyramid where the bottom segment is labeled: base/bottom of the pyramid (BOP). The BOP market has a collective buying power estimated to five trillion dollar per year. LÄS MER

7. 10. Intellectual property and R&D contracts:A closer relation between patent portfolio and contracts to guide and enhance strategic innovation decisions.

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :CAROLINE STEINBOCK VILLARROEL; [2012-02-22]
   Nyckelord :;

   Sammanfattning : This thesis explores the hypothesis that Multinational Companies (MNC) sometimes lack historic information about contractual obligations attached to the patent portfolio due to poor management routines or processes and therefore MCN become less effective in new collaboration deals. This hypothesis is investigated particularly within the context of the multinational company, Nestlé. LÄS MER