Sökning: "VBN model"

Hittade 4 uppsatser innehållade orden VBN model.

  1. 1. Catalysts for Change: Unveiling Leadership Behaviours and Interventions of Nature-Based Athletes in Cultivating Pro-Environmental Behaviour among Fans

    Magister-uppsats, Malmö universitet/Institutionen för Urbana Studier (US)

    Författare :Hanna Thaller; Ben Makin; [2023]
    Nyckelord :sustainability; pro-environmental behaviour; charismatic leadership; VBN theory; nature-based athletes; athlete leadership; sports fans; behaviour change;

    Sammanfattning : With billions of sports fans all over the globe, athletes have a considerable platform to advocate for the environment and catalyse behaviour change. The purpose of this paper was to explore the role of leadership in athlete environmental activism. LÄS MER

  3. 2. The influence of values, beliefs, norms on thepro-environmental behavior of Generation Z : The case of the aviation industry

    Master-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Gabriel Madeira; Salomé Rello; [2022]
    Nyckelord :Sustainability; Aviation Industry; Generation Z; VBN model; Values; Beliefs; Norms; Pro-environmental Behavior; Eco-guilt;

    Sammanfattning : Purpose: The purpose of this paper is to deepen the knowledge of the field of sustainability,more specifically, the current understanding of how values, beliefs, and norms influencepro-environmental behavior towards the aviation industry, within Generation Z. Background: Sustainability is now a topic of focus from governments and companies. LÄS MER

  4. 3. Psychological Antecedents of Academic´s Intentions to Participate in Last Chance Tourism: Applying value-belief-norm and cognitive dissonance model

    Master-uppsats, Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Författare :Joakim Wermelin; [2022]
    Nyckelord :Last Chance Tourism; LCT; academic´s; intentions; behaviors; sustainability; sustainable traveling; PLS-SEM; PLS; VBN; value-belief-norm; cognitive dissonance; cognitive dissonance theory;

    Sammanfattning : Last chance tourism (LCT) is defined as an endangered place due to climate change which creates motivations for tourists to travel to these places before they vanish. These trips also involve interaction with and observation of rare species that is about to disappear due to climate change. LÄS MER

  5. 4. The Complexity of Executing International Negotiations while Maintaining Business Ethics - Developing the value-based International negotiation model from an ethical perspective - the Sanfran Ethical International Business Negotiation Model (SEIB NM) : An exploratory case study within the defence industry

    Kandidat-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

    Författare :Ronja Sandin; Joshua Francis; [2018]
    Nyckelord :International negotiations; SEIB NM; Business ethics; Ethical values; Negotiation models.;

    Sammanfattning : Background This thesis explores the role of ethics in negotiations within the international defence industry. Existing gaps in literature are identified by using two existing literature reviews: one concerning negotiations and one concerning ethics. LÄS MER