Sökning: "Victor Mohamed"

Hittade 1 uppsats innehållade orden Victor Mohamed.

  1. 1. What influence the influencers influence? : An exploratory case study on how management decision-making process is influenced by expansion to China.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Victor Nilsson; Sebastian Callerud; Guled Mohamed; [2014]
    Nyckelord :Strategic decision-making process; management; business expansion; Expansion to China; Strategy; Influences; decision-making.;

    Sammanfattning : Background: The Chinese market is growing fast and rapidly in a high pace. Many foreign companies see the possibilities in this and are expanding their business to China. When operating business in China strategic decisions are taken by the management, sometimes without reflection of what influences the process. LÄS MER