Sökning: "Victoria Ullsten"
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1. Ett varumärke för halva Sveriges sjukvård : En kvalitativ fallstudie av Region Västerbottens rekryteringskommunikation
Kandidat-uppsats, Umeå universitet/Institutionen för kultur- och medievetenskaperSammanfattning : The lack of highly educated medical personnel is increasing in small municipalities which therefore makes it interesting to investigate how Region Västerbotten takes into account that they have three hospitals in different municipalities to recruit for. The purpose of this study was to understand how the region communicate in their recruitment communication together with how this communication is decoded by nursing students and medical students. LÄS MER
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