Sökning: "Viktor Löfwensporr"

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  1. 1. The last mile check-up

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Fredrik Brändström; Viktor Löfwensporr; [2020]
    Nyckelord :Shared micro mobility services; Theory of planned behavior; Consumer Attitude; Consumer Behavioral Intention;

    Sammanfattning : By 2050, an equivalent of two-thirds of the world's population will live in urbanized city areas. While urbanization has presented many opportunities, it also presents significant challenges in regard to urban transportation. Adherently to this trend, sustainable urban transportation is a challenge for Swedish city areas. LÄS MER