Sökning: "Viktoria Vegborn"

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  1. 1. Determining a CSR Strategy when Internationalizing - A Study on Swedish MNCs

    Kandidat-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

    Författare :Lina Resvik; Viktoria Vegborn; [2019]
    Nyckelord :MNCs; CSR; Strategy; Internationalizing; Glocal; Global; Local;

    Sammanfattning : Background The rapid pace of globalization along with internationalization, challenge global MNCs to contemplate with a wide range of stakeholders. The demands of integrating CSR into the strategic outlook is becoming more essential, in order to balance home-country’s and host-country’s expectations. LÄS MER