Sökning: "Volkswagen group"

Visar resultat 1 - 5 av 20 uppsatser innehållade orden Volkswagen group.

  1. 1. Closing the GAPS

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Tessa Rauthe; Victoria Friman; [2023]
    Nyckelord :Business and Economics;

    Sammanfattning : Title: CLOSING THE G A P S: Detecting misalignments between the corporate brand identity and brand image of Volvo Cars and Volkswagen within the German and Swedish markets Date of the Seminar: 02.06. LÄS MER

  3. 2. Industrialization of Lithium-Ion Prismatic Battery Cell for the Automotive Industry

    Master-uppsats, KTH/Industriell produktion

    Författare :Oliver Liiv; [2020]
    Nyckelord :Industrialization; Project Management; Toolbox; Lithium-Ion Battery; Battery Cell; Prismatic Cell; Automotive; Green-Field;

    Sammanfattning : Energy systems in every part of the world are experiencing accelerated shifts towards more sustainable solutions which will bring far-reaching changes to our daily lives. These rapid transitions will bring impactful and vital changes to the way we fuel our cars, heat our homes and power our industries in the approaching decades. LÄS MER

  4. 3. Challenging the Stereotypical Roles of Mentorship : How reverse mentorship could be used as a tool to foster diversity within male-dominated organisations

    Kandidat-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Elin Antus Flyckt; Linnéa Asklöf; [2020]
    Nyckelord :reverse mentorship; diversity; male-dominated;

    Sammanfattning : The purpose of this study has been to examine how reverse mentorship could be used as a tool to foster diversity within male-dominated organisations. This has been done by analysing male- dominated organisations’ perceptions and attitudes towards implementing reverse mentorship. LÄS MER

  5. 4. Multi-brand strategy - En kvalitativ fallstudie om varumärkens roller, fördelar och risker inom Volkswagen Group

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Oskar Hoff; Christian Sahlgren; John Åslund; [2019]
    Nyckelord :Business and Economics;

    Sammanfattning : .... LÄS MER

  7. 5. Reinventing Traditional Shopping

    Kandidat-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Författare :Erika Wamsler; Linnea Jonsson; [2018]
    Nyckelord :Retailing; Digitalization; Smart stores; Advanced technology; Brick and mortar; Experience marketing;

    Sammanfattning : Digitalization has impacted online retailing heavily, however traditional stores have not changed as much in comparison. Earlier studies have not only suggested how stores could reinvent themselves, but also indicated that brands could have great advantages by doing so. LÄS MER