Sökning: "Wellness travel"

Hittade 5 uppsatser innehållade orden Wellness travel.

  1. 1. Wellness tourism: through the lens of millennials' attitude : An exploratory qualitative study

    Magister-uppsats, Högskolan i Jönköping/Internationella Handelshögskolan

    Författare :Anamela Agrodimou; [2019]
    Nyckelord :Key terms: health and wellness tourism; millennials; attitude theory; consumer behavior; and wellness traveler.;

    Sammanfattning : Abstract Background:        In recent years a rising concern towards health enhancement activities has been prominent across populations, leading to the emergence of a multi-dollar industry, namely the wellness industry, which spans across a wide spectrum of sectors, ranging from organic food to tourism. In fact, wellness tourism has been growing at an exponential rate, generating high revenues, forecast to rise. LÄS MER

  2. 2. All inclusive fitness : En studie med könsperspektiv

    Kandidat-uppsats, Södertörns högskola/Institutionen för naturvetenskap, miljö och teknik

    Författare :Beri Jengiri; Sofie Johansson; [2015]
    Nyckelord :Wellness travel; training trips; gender; Apollo; Ving;

    Sammanfattning : This study aims to study how individuals' attitudes to the new travel trend fitness journeys, with basis in gender and society's expectations. The study is about how Apollo and Ving’smarket looks for the segment fitness trips, but also how these two agencies can broaden it’s audience and attract the younger crowd who are individuals aged 30 years and younger. LÄS MER

  3. 3. Customer value in a B2B setting : An analysis of potential target markets for the rehabilitation company Svenska-Re

    Kandidat-uppsats, Företagsekonomi

    Författare :Evelinn Idenfors; Jennie Kjellin; [2012]
    Nyckelord :Customer value; marketing; occupational health care; CVA; target marketing;

    Sammanfattning : This study aims to investigate potential B2B customer segments in Umeå concerning company-wellness and rehabilitation services. We will investigate the market, identify a prospect target market and evaluate this target market on commission from Svenska-Re. LÄS MER

  4. 4. Medical Tourism : A study about motivational factors and the prerequisites for creating a competitive offer – with a Swedish perspective

    Magister-uppsats, Institutionen för ekonomi och företagande

    Författare :Nikolaos Christian Kyritsis Froelich; [2012]
    Nyckelord :Medical tourism; Push and Pull factors; Quality management; Product differentiation;

    Sammanfattning : Medical tourism is a global emerging industry and is an important component of tourism., and operates on the basis of both individual and regional level. Medical tourism refers to a vacation that involves traveling across international borders to obtain a broad range of medical services. LÄS MER

  5. 5. Polish aesthetic medicine market in the context of Swede's beauty tourism : High-quality, low-cost services towards demanding Swedish patients

    Magister-uppsats, Institutionen för livsvetenskaper

    Författare :Karolina Stockhaus; [2012]
    Nyckelord :beauty tourism; skönhetsturism; cosmetic tourism; medical tourism; medicins turism; health tourism; hälsoturism; Poland; Polen; Sweden; Sverige; plastic surgery; plastikkirurgi; cosmetic surgery; treatment; skönhetsbehandling; motivation; motivationer;

    Sammanfattning : This thesis concerns Swedes’ medical tourism to Poland with an indication of  travelling for beauty treatments. Its goal is to study Swedes travelling to Poland because of aesthetic medicine purposes. Trips with medical background, e.g. LÄS MER