Sökning: "Xiao Cheng"

Hittade 2 uppsatser innehållade orden Xiao Cheng.

1. 1. Against all odds! - What are the reasons for Chinese consumers to choose to shop offline? : Research of the factors leading to high offline purchase intention?

   Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionen

   Författare :Jiayun Zeng; Xinwei Zhang; Xiao Cheng; [2020]
   Nyckelord :offline shopping; the Theory of Planned Behavior; consumer intention; attitude; subjective norm; perceived behavioral control;

   Sammanfattning : While online shopping has high social acceptance and support from mature related industries in China, a considerable number of consumers choose to shop offline. The purpose of this study is to explore the specific factors that give consumers the intentions to shop offline. LÄS MER

3. 2. Dependency Parsing for Chinese Social Media Text

   Master-uppsats, Uppsala universitet/Institutionen för lingvistik och filologi

   Författare :Xiao Cheng; [2019]
   Nyckelord :;

   Sammanfattning : In this thesis, we investigate dependency parsing for Chinese social media text. In order to investigate our research questions, we conduct several parsing experiments on standard Chinese and social media data both with UUParser and UDPipe, to assess parser performance on social media data, and to improve this performance over baselines. LÄS MER