Sökning: "Ye Zheng"

Hittade 2 uppsatser innehållade orden Ye Zheng.

  1. 1. Gamifying Social Media for Users on Sustainability-A design science research for social media platforms

    Magister-uppsats, Lunds universitet/Institutionen för informatik

    Författare :Zizhou Qiu; Ye Zheng; Jinmeng Xu; [2021]
    Nyckelord :Sustainability; Social media; Gamification; Design Science; Business and Economics;

    Sammanfattning : At present, social media platforms pay more and more attention to convey sustainable concepts to users, and at the same time, gamification is a popular interaction approach to attract users, then the purpose of this research is to explore how to leverage gamification into social media to make users sustainable, and the target audiences are the enterprises of social media. The entire study is a design science research covering the questionnaire survey and interviews, this is devoted to formulating an artifact to solve the problem in this study. LÄS MER

  2. 2. Consumers' views towards electronic payment tools : users' comparison between Alipay in China and Swish in Sweden

    Kandidat-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Zizhou Qiu; Yuan Shi; Ye Zheng; [2019]
    Nyckelord :consumers views; electronic payment tools; EPS; Alipay; Swish;

    Sammanfattning : In order to achieve a cashless society, many countries have started to use electronic payment methods and tools to replace traditional payment methods. China and Sweden already have mature electronic payment tools, Swish, and Alipay. LÄS MER