Sökning: "Yi Kwan Yvonne Ip"

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  1. 1. Upgrading Innovativeness of Supply Chain Partners in Asia - A Case Study of SKF in China and Korea

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Yi Kwan Yvonne Ip; Siriprapha Chumchai; [2014-12-12]
    Nyckelord :Innovation; Relationship management; Supply chain management; Supply chain innovativeness; Supply chain partner innovativeness; Innovative climate; Strategic relationships;

    Sammanfattning : The globalized nature of today’s market has put pressure on MNCs to find new ways to survive and innovation has been identified as a key source for improving a MNCs competitive advantage. However, due to the increased complexity of new innovations it is hard for a single MNC to act alone, as such there is a need to leverage external sources of innovation strategically. LÄS MER