Sökning: "Yipeng Luo"
Hittade 1 uppsats innehållade orden Yipeng Luo.
1. Marketing Strategies : the situation and development suggestions for small and medium-sized travel agencies in China's Hainan province
Kandidat-uppsats, Högskolan Kristianstad/Sektionen för hälsa och samhälleSammanfattning : Purpose/aim: This paper research to help SME travel agencies make ticket pricing strategy and choose the reasonable age group for publicity. Design/methodology/approach: This thesis will use SWOT to analyze the strength, weakness, opportunity and threat of Hainan’s SME travel agencies, and also the marketing theory and human resource management. LÄS MER
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