Sökning: "Zofia Ryniak"

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  1. 1. Customer Profitability: A Case Study on Measurement Methods within a Manufacturing Company

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Författare :Therese Horttana; Zofia Ryniak; [2006]
    Nyckelord :Customer Profitability; Kanthal; Management Accounting Change;

    Sammanfattning : The aim of this paper is to examine how customer profitability is measured within a manufacturing company and analyze whether the measurement method is institutionalized or not. A case study has been conducted on a Swedish manufacturing company that has applied different measurement methods throughout the years. LÄS MER