Sökning: "a study in pink"

Visar resultat 1 - 5 av 67 uppsatser innehållade orden a study in pink.

  1. 1. Potential migration routes for the alien species, pink salmon (Oncorhynchus gorbuscha) : investigating access in west and south coast rivers of Sweden

    Kandidat-uppsats, SLU/Dept. Of Aquatic Resources

    Författare :Rebecca Martin; [2023]
    Nyckelord :invasive; alien species; salmonid; anadromous; migration barriers;

    Sammanfattning : Invasive alien species are one of the main drivers of ecosystem change globally, presenting challenges to biodiversity that take many forms Pink salmon, Oncorhynchus gorbuscha, has recently been observed on the Swedish west coast where its presence is the result of secondary spreading from populations introduced to the White and Barents Seas in northwestern Russia. In Sweden, O. LÄS MER

  3. 2. Med färg som verktyg

    Master-uppsats, Lunds universitet/Institutionen för arkitektur och byggd miljö

    Författare :Anna Hasslöf; [2023]
    Nyckelord :Architecture; Color; Colour; experience; tool; spaciality; room; space; form; contrast; arkitektur; färg; upplevelse; rumslighet; rum; kulör; kontrast; Arts and Architecture;

    Sammanfattning : The purpose of this thesis is to broaden my understanding of color as a creative tool of architecture in spatiality. The study will focus on different spatial phenomenons that can arise depending on how color interacts with objects, surfaces and spatiality. LÄS MER

  4. 3. Färgassociationer : Uppfattningar om och associationer till färgen rosa i ett såväl traditionellt som ett modernt, icke-traditionellt marknadsföringssammanhang

    Kandidat-uppsats, Södertörns högskola

    Författare :Ludvig Lenas Jacobsson; [2023]
    Nyckelord :Color association; Marketing; Brand identification; Pink; Klarna; Traditional; Modern;

    Sammanfattning : The purpose of this study is to examine the perceptions of and associations with the color pink in both a traditional and a modern non-traditional marketing context. That is, what traditional associations do people have with the color pink in contrast to what modern new associations have developed with the color pink as we see it today. LÄS MER

  5. 4. No more pink barbies? : Investigating customer acceptance towards gender neutral marketing initiatives

    Master-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Alina Steindl; [2023]
    Nyckelord :Gender stereotypes; gender stereotypes in marketing; ethics in marketing; gender pay gap; gender inequality; gender neutral marketing; children’s toys;

    Sammanfattning : Background: Marketing communication often uses gender-stereotyped messages to reach their target groups more effectively. Activities like this can have harmful consequences, especially when aimed towards children. Those effects have been found to also contribute to gender inequalities, among other aspects. LÄS MER

  7. 5. Mode har inget kön : Föreställningar om HBTQIA+ -personer i Zalandos reklam

    Kandidat-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Alice Eriksson; [2023]
    Nyckelord :CDA; Zalando; LGBTQIA ; hegemony; ideology; marketing; neoliberalism; pink washing; woke capitalism; Kritisk diskursanalys; Zalando; HBTQIA ; hegemoni; ideologi; nyliberalism; woke capitalism; pinkwashing;

    Sammanfattning : In this study I examine what conceptions of LGBTQIA+ people that are represented in Zalando’s advertising campaigns for unisex fashion. This study was conducted with critical discourse analysis with multi modal features on two of Zalando’s unisex themed campaigns from 2022. LÄS MER