Sökning: "abduktivt tillvägagångssätt"

Visar resultat 1 - 5 av 92 uppsatser innehållade orden abduktivt tillvägagångssätt.

  1. 1. Det handlar inte om pengarna

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Enesa Malagic; Anna Liljedahl; Rosanna Sköldin; [2023]
    Nyckelord :Startup; Motivation; Neo-normative control; Autonomy; Job security; Business and Economics;

    Sammanfattning : Title: It’s not about the money - A qualitative study about motivation within startups Seminar date: June 2nd, 2023 Course: FEKH49 - Degree Project Undergraduate level, Business Administration, Undergraduate level, 15 University Credits Points (UPC) or ECTS‐ cr) Authors: Anna Liljedahl, Enesa Malagic & Rosanna Sköldin Supervisor: Olof Hallonsten Keywords: Startups, motivation, neo-normative control, autonomy, job security Research question: What motivates employees in innovative startups and how do they mobilize their motivation? Purpose of study: The purpose of this study is to examine what motivates employees in Swedish highly innovative startups and how this can be mobilized. Methodology: In order to answer the research question, a qualitative approach has been adapted along with semi-structured interviews of eight employees within startups. LÄS MER

  3. 2. An Analysis of the Swedish Real  Estate Bond Market:  Characteristics, Opportunities, and  Risks : A combination of a qualitative and quantitative study

    Master-uppsats, KTH/Fastighetsföretagande och finansiella system

    Författare :Hanna Landstedt; Mikaela Kulti; [2023]
    Nyckelord :Real Estate Bond; Bond Issuance; Bond Maturities; Credit Risk; Investment Grade; High Yield; Corporate Bond Market; Real Estate Bond Market; Fastighetsobligation; Utställande av obligationer; Obligationslöptid; Kreditrisk; Högränteobligationer; Företagsobligationsmarknaden; Fastighetsobligationsmarknaden;

    Sammanfattning : In the aftermath of the 2008 financial crisis, the debt capital market in Sweden experienced rapid growth, resulting in a doubling of its size. In recent years, real estate companies have become increasingly dependent on financing through the capital markets. LÄS MER

  4. 3. Navigating NPD in Unfamiliar Markets : Keys for a Successful Process Execution in Uncertainty

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Julia Jonsson; Hildegunn Strand; [2023]
    Nyckelord :New Product Development; Radical Innovation; Unfamiliar Markets; Familiar Markets; Product Innovation; NPD process.; Ny produktutveckling; Radikal Innovation; Okända Marknader; Kända Marknader; Produktinnovation; NPD-process.;

    Sammanfattning : Innovation is a crucial activity to ensure companies’ viability and is increasingly important to sustain competitive advantage. Globalization and the accelerating technological development are creating new markets previously not explored. LÄS MER

  5. 4. The effect of Instagram influencers' messages on millennials' purchase intentions and factors that influence these effects : A qualitative study on the impact of attitude, social norms, behavior control, trust and risk on purchase intention

    Kandidat-uppsats, Högskolan i Skövde/Institutionen för handel och företagande

    Författare :Anton Madsen; Sara Mbuyi Tshibangu; [2023]
    Nyckelord :Influencers; influencer marketing; Instagram; millennials; purchase intention; TPB; trust; risk; Influencers; influencer marketing; Instagram; millennials; purchase intention; TPB; trust; risk;

    Sammanfattning : Purpose : The purpose of this research is to explore the effects of instagram influencers' on millennials' purchase intentions. The aim is to examine how the independent determinants of intentions (attitude, subjective norms, perceived behavioral control) and psychological positive and negative triggers (trust respective perceived risk) influence these effects. LÄS MER

  7. 5. Från hela stöveln till en ynka tå : Om hur gamification kan minska människors klimatavtryck

    Kandidat-uppsats, Uppsala universitet/Institutionen för informatik och media

    Författare :Lina Rasmusson; Fatima Ståhl; [2023]
    Nyckelord :Gamification; sustainability; sustainable development; qualitative; application; emotions; Gamification; hållbarhet; hållbar utveckling; kvalitativ; applikation; känslor;

    Sammanfattning : Miljöförstöring är en del av jordens befolknings vardag och FN har implementerat 17 globala hållbarhetsmål i strävan mot en hållbar framtid. AWorld-applicationen har tillsammans med FN som mål att öka medvetenheten kring varje individs klimatavtryck och stödja individen i att leva hållbart. LÄS MER