Sökning: "ad online"

Visar resultat 1 - 5 av 108 uppsatser innehållade orden ad online.

  1. 1. Online Analogies: The Legal Uncertainities of Cyberspace : A Study on Cyber Operations and the Jus ad Bellum

    Uppsats för yrkesexamina på avancerad nivå, Uppsala universitet/Juridiska institutionen

    Författare :Henrietta Munck af Rosenschöld; [2023]
    Nyckelord :cyber operations; cyber attacks; cyberspace; international law;

    Sammanfattning : .... LÄS MER

  3. 2. The Overlooked Generation Online: Older Consumers and their attitudes toward Facebook advertising - : A quantitative study examining the factors affecting older consumers' attitudes toward Facebook advertising

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Rebecca Haddad; Ida Stigfur Strand; [2023]
    Nyckelord :Facebook Advertising; Social Media; Advertising Attitudes; Older consumers;

    Sammanfattning : Although digital marketing and social media advertising for the past decades has become an integral factor for commercial companies in order to succeed, the group of older consumers seems to have been overlooked. The purpose of this study was to explore and increase the understanding about how Facebook advertising better can be utilized for older consumers [55+] in order to provide professionals with insights about how to better capture this opportunity. LÄS MER

  4. 3. Shifting Gears: Entering the Automotive Vertical

    Master-uppsats, Lunds universitet/Innovationsteknik

    Författare :Tobias Anderberg; Axel Svensson; [2023]
    Nyckelord :Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

    Sammanfattning : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. LÄS MER

  5. 4. The Role of Language and Race Representation in Healthcare Communication and Its Effect on Message Perception : A Case Study on the Perception of English Versus Arabic Healthcare Communication in Cairo, Egypt

    Master-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Ramy Nasralla; [2023]
    Nyckelord :Communication; social identity; post colonialism; language; race;

    Sammanfattning : Abstract  Background: Healthcare communication by nonprofit organizations, such as the WHO, is facing challenges in today’s interconnected world. Healthcare communication has profound impact on human lives, such as on well-being. LÄS MER

  7. 5. Generation Z users' attitudes towards online video advertising : Youtube video platform

    Kandidat-uppsats, Jönköping University/JTH, Avdelningen för datateknik och informatik

    Författare :Shichen Ji; Shiyi Feng; Mingshun Xie; [2022]
    Nyckelord :Informatics; User experience; Online video advertising; Generation Z; YouTube; Customer Perceived Value;

    Sammanfattning : Generation Z has been in a high-pressure environment for a long time, whether studying or working, and everyone is in a fast-paced attitude of life. The online world, especially video software, is very popular among the Generation Z crowd because these video software can provide fast, convenient, and decompressed content. LÄS MER