Sökning: "anna blitz"

Hittade 2 uppsatser innehållade orden anna blitz.

1. 1. Welcome to the girls' club - A qualitative study on the true motivations for organizational investment in Women Leadership Development Programs

   D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Författare :Anna Herbstman Blitz; Julia Martins; [2017]
   Nyckelord :Women Leadership Development Programs; Gender equality; Female leadership; Second generation gender bias;

   Sammanfattning : For most organizations the reality is that women still remain underrepresented at senior levels. In combination with strategic challenges, initiatives that aim to reduce gender imbalances at the higher levels of organizations is both an ethically and strategically correct move to make. LÄS MER

3. 2. Ett varumärke kan inte välja sina föräldrar

   C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Författare :Anna Herbstman Blitz; Mikaela Jaconelli; [2013]
   Nyckelord :Country of Origin Effects; Consumer Behavior; Attitudes; Internationalization; Brand relevance;

   Sammanfattning : Within the interconnected global markets of today; people, products, and information travel at a pace never met before. In light of the global retail markets recent integration, consumers are opened up to new products and are beginning to develop a vetted interest in the heritage of those products. LÄS MER