Sökning: "audience acceptance"

Visar resultat 1 - 5 av 34 uppsatser innehållade orden audience acceptance.

  1. 1. Retoriska och semiotiska verktyg under en kris : En kvalitativ innehållsanalys om hur Volodymyr Zelenskyj kommunicerar under det rysk-ukrainska kriget.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Författare :Florentina Gashi; Erjona Ulaj; [2023]
    Nyckelord :Crisis Communication; Rhetoric; Semiotic; Volodymyr Zelenskyj; Russo-Ukrainian War;

    Sammanfattning : This study aimed to highlight the practice of rhetoric and semiotics used in crisis communication during the Russian-Ukrainian war. On the 24th of February 2022, Russia began its invasion of Ukraine which resulted in the Ukrainian president, Zelensky, giving numerous speeches. LÄS MER

  3. 2. Winning Over Listeners with Podcast Advertising : Exploring the Podcast Audience’s Perception of Commercial Messages in Podcasts and the Role of Podcast Hosts

    Magister-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Tamara Bonk; Marie Sophie Kubinski; [2023]
    Nyckelord :Podcasts; Podcast Advertising; Podcast Host; Celebrity Endorsement;

    Sammanfattning : Background: Podcasts are an emerging medium with a steadily growing audience, which is particularly popular among younger generations. This makes them a promising advertising tool that companies can use to reach potential target groups. Therefore, it is crucial to understand how to successfully reach the audience through podcast advertising. LÄS MER

  4. 3. Reachability Analysis for Occlusion Reasoning in Realistic Autonomous Driving Scenarios

    Kandidat-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Enric Condal Asensio; Pere Conte Pallarès; [2023]
    Nyckelord :;

    Sammanfattning : In this Bachelor Thesis, we tackle a crucial issue in autonomous driving technology - the detection and reasoning of occluded areas and potential occluded vehicles in realistic scenarios. Autonomous driving has gained significant momentum in recent years, but ensuring safety remains a major concern. LÄS MER

  5. 4. HEJ GOOGLE! VILKEN ROLL HAR FÖRVÄNTNINGAR FÖR SYNEN PÅ INFLUENCER MARKETING PÅ TIKTOK?

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Rebecca Elinder; Melina Kälström; [2022-08-01]
    Nyckelord :TikTok; förväntningar; influencer marketing; sociala medier; reklam; genus;

    Sammanfattning : Commissioned by JMG, Gothenburg University, this study has taken on the significance and acceptance of advertising. In today’s society everything is based around the internet and social media platforms. LÄS MER

  7. 5. Paletto: An Interactive Colour Palette Generator : Facilitating Designers’ Colour Selection Processes

    Master-uppsats, Linnéuniversitetet/Institutionen för datavetenskap och medieteknik (DM)

    Författare :Rema Salman; [2022]
    Nyckelord :Colour-palettes design; Colour extraction; Machine-learning; K-means algorithm; Human-computer interaction; Human-automation collaboration; User experience; User engagement.;

    Sammanfattning : Digital growth and the adaption of internet-based solutions, particularly artificial intelligence and machine learning, have dramatically changed the way design is done today. This rapid change in technology has challenged the level of automation, which influences the human-automation interactions with the available colour-design tools (academic and commercial). LÄS MER