Sökning: "awareness campaigns"

Visar resultat 11 - 15 av 110 uppsatser innehållade orden awareness campaigns.

  1. 11. Role of Social Media Presence for Thriving in and Improvement of Brand Awareness in the Fashion Industry of Sweden

    Master-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Författare :Bilal Mehdi; Adnan Kalim; [2023]
    Nyckelord :social media; Brand Awareness; Demographics; Fashion Industry; Sweden;

    Sammanfattning : Purpose: The purpose of this study was to examine the role of social media presence in thriving in and increasing brand awareness in the fashion retail industry of Sweden. The study investigates how social media usage affects brand awareness in the fashion industry of Sweden. LÄS MER

  2. 12. To What Extent did Social Media and Communication Strategies Help Victims of Domestic Violence During the COVID-19 Lockdown in Thailand? : A Case Study of the "Stop Violence Against Women Campaign"

    Master-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Felicia Andersson; [2023]
    Nyckelord :;

    Sammanfattning : In the midst of the formidable challenges imposed by the COVID-19 lockdown, the "Stop Violence Against Women" campaign emerged as a resilient and proactive response, harnessing the influential capabilities of social media and strategic communication to combat the pervasive issue of gender-based violence in Thailand. This comprehensive study, deeply rooted in the realms of public sphere theory, development theory, and digital activism, explores the multifaceted dimensions of the campaign's profound impact. LÄS MER

  3. 13. Rabies in rural Cambodia : A pilot study on social acceptance of an oral vaccination campaign of dogs and community rabies awareness

    Master-uppsats, SLU/Dept. of Clinical Sciences

    Författare :Zara Webjörn; [2023]
    Nyckelord :zoonosis; canines; Southeast Asia; rabies; vaccines;

    Sammanfattning : Rabies is a deadly zoonotic disease that kills approximately 60,000 people every year, with around 60% of the cases in Asia. There exists no treatment for rabies once symptoms have started to appear and the disease always leads to death of the patient. LÄS MER

  4. 14. A Case Study of Strategic Utilization of Brand Ambassadors, Storytelling and Framing Techniques in Cancerfondens's Campaign: Rosa Bandet 2022

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Jenny Larsen; Astrid Johansson; [2023]
    Nyckelord :NPO; non-profit organization; framing; storytelling; brand ambassadors; Rosa Bandet; marketing strategy; strategic communication; online campaign; Social Sciences;

    Sammanfattning : This thesis examines the strategic utilization of brand ambassadors, storytelling, and framing techniques by the nonprofit organization Cancerfonden’s campaign Rosa Bandet 2022. The study highlights the importance of understanding these techniques combined to further deepen the knowledge in the field of Strategic Communication. LÄS MER

  5. 15. Enhancing Circular Economy and Waste Management in Zanzibar : By leveraging young entrepreneurship and innovation

    Master-uppsats, Linnéuniversitetet/Institutionen för byggd miljö och energiteknik (BET)

    Författare :Intissar Doukali; [2023]
    Nyckelord :Circular economy Zanzibar waste management youth entrepreneurship;

    Sammanfattning : This thesis investigates the challenges and opportunities for waste management and circular innovation in the context of sustainable development in Zanzibar, with a specific focus on the relevance of youth circular entrepreneurship. Addressing the low integration of stakeholders, inadequate technical support for young innovators, and challenges in leveraging funding, this study aims to provide insights and recommendations to enhance circularity and waste management systems on the islands. LÄS MER