Sökning: "behavioral targeting"

Visar resultat 1 - 5 av 34 uppsatser innehållade orden behavioral targeting.

  1. 1. Kommunicera mera om biologisk mångfald : hur man genom att engagera trädgårdsägare kan främja den urbana biologiska mångfalden, med Malmö i fokus

    Kandidat-uppsats, SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Författare :Anna Marnfeldt; [2024]
    Nyckelord :Urban biologisk mångfald; kommunikation; privat trädgård; Malmö stad;

    Sammanfattning : Biologisk mångfald utgör grunden för naturens livsviktiga funktioner som är avgörande för vår välfärd. Idag hotas den biologiska mångfalden såväl lokalt som globalt, vilket är en oroväckande utveckling för vår framtid. Ett av de hot som biologisk mångfald möter är den ökade urbaniseringen som pågår i världen. LÄS MER

  3. 2. Exploring Ethernet Switching Architectures for Area-Efficient Low-End Switches

    Master-uppsats, Lunds universitet/Institutionen för elektro- och informationsteknik

    Författare :Jon Swedberg; Felix Ghosh; [2023]
    Nyckelord :Ethernet Switch; Architecture; Silicon Area; Area Optimization; ASIC; FPGA; Technology and Engineering;

    Sammanfattning : The aim of this thesis project has been to develop an architecture for L2 ethernet switches that would be optimized for silicon area, targeting smaller low-end switches. A selection was made of three different switching architectures, which were compared and analyzed to explore the benefits and drawbacks of different approaches. LÄS MER

  4. 3. More Than Skin Deep : An Investigation of Consumer Behavior Toward Green Skincare Products in the European Context

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Dana Szalaiova; Mark Vidrinskas; [2023]
    Nyckelord :Skincare; green skincare; sustainable skincare; environmentally friendly skincare; Green Purchase Intention; Theory of Planned Behavior; Attitude; Subjective Norm; Perceived Behavioral Control; Environmental Concern; Environmental Knowledge; Health Concern; Injunctive Norm; Descriptive Norm; Electronic Word-of-Mouth; Price Sensitivity; Availability; Perceived Consumer Effectiveness;

    Sammanfattning : This bachelor’s thesis is a quantitative study examining the factors influencing the Green Purchase Intention of (green) skincare among European consumers. The underpinning theory for this paper was the Theory of Planned Behavior and its influencing constructs such as Attitude, Subjective Norm, and Perceived Behavioral Control, as well as various selected determinants such as Environmental Concern, Environmental Knowledge, Health Concern, Injunctive Norm, Descriptive Norm, Electronic Word-of-Mouth, Price Sensitivity, Availability, and Perceived Consumer Effectiveness. LÄS MER

  5. 4. How young people cope in times of economic uncertainty: A survey study on the determinants of personal saving and consumption intention among young adults

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Sofie Valentin; David Narva; [2023]
    Nyckelord :Consumer Behavior; Economic Uncertainty; Generation Y; Saving Intention; Theory of Planned Behavior;

    Sammanfattning : With the rise of inflation in Sweden, daily economic decisions, including how to earn money, how much and what to save and consume, as well as how to protect against unforeseen expenses, have become even more challenging. Unlike older peers, coping in economic uncertainty will become a first-hand experience for young adults. LÄS MER

  7. 5. Kampanjers effekt på resvanor : en kvantitativ undersökning om mjuka åtgärders effekt på transportval

    Kandidat-uppsats, Umeå universitet/Institutionen för geografi

    Författare :Angelika Källström; [2022]
    Nyckelord :Behavioral change; Mobility management; Motorism; Soft inventions; Sustainability; Sustainable mobility; Theory of planned behavior;

    Sammanfattning : Abstract Title: “The effect of campaigns on behavioral change” – A Quantitative Investigation of Soft Measures Effect on The Choice of Transportation - Angelika Källström Reduction of the greenhouse gas emission caused from the transport section is one of the world’s biggest challenges. To reduce the greenhouse gas emission researchers has agreed that behavioral change that reduce car use is necessary. LÄS MER