Sökning: "beteendeprojekt"

Hittade 1 uppsats innehållade ordet beteendeprojekt.

  1. 1. Nudge, sludge, budge eller shove? : En fallstudie av ett beteendeprojekt i Lambohov med syfte att påverka människor till mer hållbara val

    Kandidat-uppsats, Linköpings universitet/Nationalekonomi; Linköpings universitet/Filosofiska fakulteten

    Författare :Isadora Freberg; Albin Gustavsson; [2021]
    Nyckelord :nudge; sludge; budge; shove; beteendeprojekt; fallstudie;

    Sammanfattning : Nudging has received a lot of attention since the concept was introduced in 2008. A nudge is an element in the environment that attracts people's attention and changes their behavior but does so in a way that is not coercive. It is used as a tool to help people make decisions that benefit themselves but also society at large. LÄS MER