Sökning: "brand characteristics"

Visar resultat 1 - 5 av 268 uppsatser innehållade orden brand characteristics.

  1. 1. Flow of charged particles in Pb-Pb and pp collisions at the LHC

    Master-uppsats, Lunds universitet/Fysiska institutionen; Lunds universitet/Partikel- och kärnfysik

    Författare :Mohamed Berkat; [2024]
    Nyckelord :Quark Gluon Plasma; QGP; Quantum Chromodynamic; QCD; flow coefficients; Event Plane; Cumulants; ALICE; Physics and Astronomy;

    Sammanfattning : This thesis investigates the transition of Quantum Chromodynamic (QCD) matter to a strongly interacting Quark Gluon Plasma (QGP), where quarks and gluons become deconfined. The expansion of this plasma exhibits characteristics of an ideal relativistic hydrodynamics system, suggesting a behavior similar to that of a perfect fluid. LÄS MER

  3. 2. The influence of uncertainty and firm characteristics on marketing agility : An interview study on the need formarketing agility

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Claudia Malmqvist; Claes Hedlund; [2023]
    Nyckelord :Marketing Agility; Iteration; Sensemaking; Speed; Marketing Decision; Uncertainty; Dynamic Market Changes;

    Sammanfattning : Market changes are held to occur at an ever-faster rate due to forces such as technologicaladvancements, shifting consumer preferences and habits and increased competition. This hascaused a rise in interest for developing more agile working methodologies in marketing. LÄS MER

  4. 3. Flame retardant treated wood : An investigation into phytic acid and its ability to act as a flame retardant agent

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Byggkonstruktion och brand

    Författare :Mattias Ström; Herman Paulusson; [2023]
    Nyckelord :Flame-retardant; Phytic acid; Wood;

    Sammanfattning : Flame-retardant coatings have been serving their purpose since the romans ruled Europe. These products have been developed through the years, by mixing and synthetizing solutions, which have resulted in effective, although questionable, products due to their impact on the environment and our health. LÄS MER

  5. 4. Balenciagas provokativa uttryck

    Kandidat-uppsats, Lunds universitet/Avdelningen för modevetenskap

    Författare :Vanessa Moreno; [2023]
    Nyckelord :Branding; Postmodernism; Postmodern fashion; Balenciaga; Avant-garde; Hyperreality; Semiotics; Cultural Sciences;

    Sammanfattning : This essay aims to analyse the reason behind Balenciaga's success through a strong brand identity and branding strategies. As well as researching the importance of their visual expression in connection to their staging of identity with postmodern characteristics. LÄS MER

  7. 5. Creation of identity value in video advertising: Performing identity myths of stigmatized groups of society

    Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Antonia Pumarino; [2023]
    Nyckelord :Identity value; identity myth; personification; discourse advertising; social tensions; cultural branding; critical discourse analysis; Social Sciences;

    Sammanfattning : Brands have changed their approach to advertising, instead of offering products, nowadays they offer ways of living and seeing the world. To do so, they own a symbolic language which is embodied in advertising discourse. Brands aim to create more profound relationships with consumers and to concretise it, they have a variety of strategies at hand. LÄS MER