Sökning: "business students"

Visar resultat 1 - 5 av 719 uppsatser innehållade orden business students.

  1. 1. Skeptical but Supportive? An Experimental Study on ESG and Investment Decisions of Business School Students in Sweden and China

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Författare :Gong Xiao; [2024]
    Nyckelord :Behavioral Finance; ESG; Investment Decisions; Business School;

    Sammanfattning : As more and more investors utilize Environmental, Social, and Governance (ESG) to support their investment decisions, there is a growing body of research on ESG investing. However, most of the current research has focused primarily on sustainable finance, i.e., the Environment component of ESG, while neglecting the other two components. LÄS MER

  3. 2. Educating the future - Responsibly: A qualitative study about sustainability perceptions in education within Stockholm School of Economics

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Rasmus Sjögren; Zen Fung Pang; [2024]
    Nyckelord :Sustainability; Business School; Perception; Discursive Neo-institutionalism; Legitimacy theory;

    Sammanfattning : Given the sustainability challenges that the world faces today, understanding and having insight into the nuances of sustainability and sustainability implementation is more important than ever. Business schools, as an incubator for future leaders, have an important role in fostering sustainable leadership. LÄS MER

  4. 3. Redovisningsstudenters etiska ställningstagande och verkligt beteende

    Kandidat-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Sofie Byatt; Tatiana Uzan; [2024]
    Nyckelord :accounting; students; ethics; ethical stance; actual behavior; redovisning; studenter; etik; etiskt ställningstagande; verkligt beteende;

    Sammanfattning : Syfte: Den här undersökningen är utförd på en svensk högskola och syftar till att studera förhållanden mellan redovisningsstudenters inrapporterade etiska ställningstaganden och deras verkliga beteenden utifrån variablerna könstillhörighet, utbildningsnivå och ålder. Metod: Studien har utförts med en kvantitativ metod, där empiriinsamlingen har skett genom enkäter. LÄS MER

  5. 4. Hennessy to Henny: Brand Hijacking

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Moboluwarin Owoturo; Ida Xing Fredmark; Dimitra Papangeli; [2024]
    Nyckelord :Hennessy; brand heritage; luxury brand; brand positioning; luxury positioning; brand associations; hip hop; 2Pac; USA; cognac; LVMH; Business and Economics;

    Sammanfattning : This master case study delves into Hennessy's strategic efforts to dissociate itself from associations with the US hip hop community during the 1990s to the early 2000s in order to reclaim control over their brand. Authored by three master's students, the case study teaching notes provides insights of how students can solve the case of Hennessy's branding challenges and learn from the the innovative strategies Hennessy employed to overcome them. LÄS MER

  7. 5. Thinking Outside the Box Inside the Chat Box - The Impact of Large Language Models on Innovation

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Carl Ericson; Mattias Eriksson; [2023-07-19]
    Nyckelord :Innovation; Creativity; Product Improvement; LLMs; ChatGPT;

    Sammanfattning : Innovation is a key driver in the pursuit of development for both organizations and society. The development of large language models (LLMs) is disrupting industries and redefining various tasks traditionally performed by humans, including how innovation could be conducted. LÄS MER