Sökning: "business-to-consumer B2C"

Visar resultat 1 - 5 av 53 uppsatser innehållade orden business-to-consumer B2C.

1. 1. Förutsättningar för en cirkulär möbelindustri : en fallstudie på ett nordiskt möbelföretag

   Master-uppsats, Linköpings universitet/Industriell miljöteknik

   Författare :Fritjof Axelsson; Tim Ericson; [2023]
   Nyckelord :Access-based; Barriers; Business models; Circular; Collaborative; Consumption; Economy; Enablers; Furniture; Implementation; Industry; PaaS; Product; PSS; Refurbishment; Remanufacturing; Service; Servitization; Strategy; Sweden; Systems;

   Sammanfattning : The furniture industry is an integral part of the European economy and is now facing economic, environmental, and regulatory challenges. Within the European Union (EU), a large amount of furniture every year goes to incineration or landfill, with only 10% being recycled. LÄS MER

3. 2. Startup-företag och digitala marknadsföringsstrategier : En kvalitativ studie om hur B2C startup-företag använder digital marknadsföring för att klara av startup-fasen

   Kandidat-uppsats, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

   Författare :Niklas Idoffsson; Jonatan Hildingsson; [2023]
   Nyckelord :Startup-företag; B2C; Digitala marknadsföringsstrategier och Digitalisering;

   Sammanfattning : Digitaliseringen har medfört nya möjligheter för startup-företag, som Sverige årligen ser en ökning utav. Den digitala marknadsföringen har öppnat upp nya möjligheter för startup-företagen att nå ut till konsumenter på nya innovativa sätt. Även om digitaliseringen gett upphov till många möjligheter, har utmaningarna blivit fler. LÄS MER

4. 3. Assessing the market possibilities and productization of ambulatory ECG-devices in the Business to Consumer space

   Master-uppsats, Lunds universitet/Produktionsekonomi

   Författare :Morgan Bryer; Anton Palmén; [2023]
   Nyckelord :ECG; Ambulatory ECG; Medical technology; remote monitoring; B2M.; Technology and Engineering;

   Sammanfattning : There is currently a shift in the healthcare sector moving towards remote monitoring, meaning that monitoring of diseases and other issues is moving out of hospitals and into people's homes with the use of medical technology. One of the fastest-growing at-home monitoring solutions is the ECG device, especially due to the fact that cardiovascular diseases are the leading cause of death worldwide. LÄS MER

5. 4. The Future of Urban Last Mile Deliveries - Not a piece of cake

   Master-uppsats, Lunds universitet/Teknisk logistik

   Författare :Hannah Renhed; Martina Kylebäck Wennerlöf; [2023]
   Nyckelord :Urban last mile delivery; customer demands; sustainability; outsourcing; Technology and Engineering;

   Sammanfattning : Urban last mile delivery has become an increasingly relevant topic in this day and age, where the urban population is growing at the same time as climate change forces nations to limit emissions. The demand for fast and flexible deliveries in urban areas accelerates, which further escalates the need to optimize these last mile deliveries since they are the most polluting part of the supply chain. LÄS MER

7. 5. How to Mitigate Negative Changes on Consumer Behavior during Crises

   Magister-uppsats, Uppsala universitet/Uppsala universitet Samverkan (UU Samverkan); Uppsala universitet/Företagsekonomiska institutionen

   Författare :Alice Gustavsson; Elshawa Amany; [2023]
   Nyckelord :Consumer Behavior; Crisis; Economic Instability; B2C Relationships; Trust; Commitment; Communication;

   Sammanfattning : The purpose of the thesis is to gain more insights into the factors of business-to-consumer (B2C) relationships and how they can be used to mitigate negative changes in consumer behaviors during crises. In today's changing landscape, companies are faced with the challenge of understanding and managing consumer behavior in moments when they are hit by unpredictable events in the form of crises, where the importance of B2C relationships can have a significant influence on consumer behavior. LÄS MER