Sökning: "channel choice"

Visar resultat 1 - 5 av 149 uppsatser innehållade orden channel choice.

  1. 1. A phenomenological study on Chinese parents's primary choice in Gothenburg, Sweden

    Master-uppsats, Göteborgs universitet/Institutionen för pedagogik och specialpedagogik

    Författare :Haijiao Chen; [2023-06-19]
    Nyckelord :school choice; parental reason; cross-culture; rational choice theory; theory of acculturation;

    Sammanfattning : Aim: As big differences exist in the culture and school system in China and Sweden, it is hard for Chinese parents to choose primary schools for their children in Sweden. No research has investigated Chinese parents’ school choice in Sweden. LÄS MER

  3. 2. Showrooming: En växande konsumtionstrend : Värdefaktorer i köpbeslutsprocessen kopplat till showrooming

    Magister-uppsats, Karlstads universitet/Handelshögskolan (from 2013)

    Författare :Amanda Lindkvist; Agnes Rudander; [2023]
    Nyckelord :Consumption; Showrooming; Omni-channel; Channels; Value; Purchase decision-making process; Konsumtion; Showrooming; Omnikanal; Kanaler; Värde; Köpbeslutsprocessen;

    Sammanfattning : Den tekniska utvecklingen har bidragit till ett ökat antal kanaler mellan företag och konsumenter. Detta möjliggör för konsumenter att fritt röra sig mellan dessa kanaler för att skapa och forma dess köpupplevelse efter önskat behov. LÄS MER

  4. 3. Beyond the Middlemen - Exploring the Role of Channel Attributes and Product-Related Factors in Shaping Consumer Choice for Online D2C Sales Channels of Established Brand Manufacturers

    Master-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Christiane Haase; Nils Heimes; [2023]
    Nyckelord :Disintermediation; Manufacturer Encroachment; Direct-to-Consumer; Vertical Integration; Product-Related Factors; Channel Attributes; E-Commerce; Consumer Channel Choice; Consumer Behavior;

    Sammanfattning : Background: In light of the multitude of different channel options consumers have at hand and the rapidly advancing vertical integration of established brand manufacturers across industries, the question arises as to the basis on which consumers make their channel decision for a manufacturers direct-to-consumer (D2C) sales channel. Scholars have found that channel attributes and product-related factors generally play a pivotal role in consumer channel choice and have shown the influence they have on offline versus online channel choice. LÄS MER

  5. 4. The Paradigm Shift for Substations Technology within Wind Power Applications from Onshore to Floating

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Ahmad Talaat Hifzy; [2023]
    Nyckelord :Floating; offshore; substation; transformer; GIS; equipment; high-voltage; fatigue; Flytande; havsbaserad; station; transformator; GIS; utrustning; högspänning; utmattning;

    Sammanfattning : Floating wind turbines are attracting more attention as more than three-quarters of the total offshore technical potential is located in deep water, leading to a growing trend in floating wind farm projects. Consequently, it becomes necessary to develop Floating Offshore Substation (FOSS) to step up voltage and efficiently transmit power to the shore with minimal losses. LÄS MER

  7. 5. Machine Learning-based MIMO Indoor Positioning

    Master-uppsats, Lunds universitet/Institutionen för elektro- och informationsteknik

    Författare :Qiyi Chen; [2023]
    Nyckelord :Technology and Engineering;

    Sammanfattning : The most widely used positioning system is Global Navigation Satellite System (GNSS), which uses traditional positioning techniques and cannot achieve satisfactory positioning performance in indoor scenarios due to Non-Line-of-Sight (NLoS) transmission. Fingerprinting is a non-traditional positioning technique that is robust to NLoS transmission in indoor scenarios. LÄS MER