Sökning: "channel integration"

Visar resultat 1 - 5 av 99 uppsatser innehållade orden channel integration.

  1. 1. MENINGSSKAPANDE KRING HÅLLBARHET GENOM INTERN KOMMUNIKATION. En kvalitativ studie om den interna hållbarhetskommunikationen på företaget Boehringer Ingelheim

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Lovisa Henriksson; [2024-03-04]
    Nyckelord :Intern kommunikation; Meningsskapande; Intern hållbarhetskommunikation; Hållbarhetsstrategier;

    Sammanfattning : This paper aims to give an understanding of how internal communication and sustainability can contribute to sensemaking through different theories about communication, for employees at a global pharmaceutical company. This through top-down management, internal sustainability strategies, together with the usage of different types of channels, messages, and cultures. LÄS MER

  3. 2. Back-end for Front-end Connectorto Reduce Development Time : A Proof of Concept Project

    M1-uppsats, Högskolan i Halmstad/Akademin för informationsteknologi

    Författare :Mattias Svensson; Alexander Runemark; [2023]
    Nyckelord :;

    Sammanfattning : This project, in collaboration with Consid AB, aims to develop a softwarethat reduces the time to market for new web projects to their customers. Theproject is called BFFConnector and handles requests and responses betweendifferent Content Management Systems (CMS) and the back-end server viaa structured communication channel (API). LÄS MER

  4. 3. Beyond the Middlemen - Exploring the Role of Channel Attributes and Product-Related Factors in Shaping Consumer Choice for Online D2C Sales Channels of Established Brand Manufacturers

    Master-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Christiane Haase; Nils Heimes; [2023]
    Nyckelord :Disintermediation; Manufacturer Encroachment; Direct-to-Consumer; Vertical Integration; Product-Related Factors; Channel Attributes; E-Commerce; Consumer Channel Choice; Consumer Behavior;

    Sammanfattning : Background: In light of the multitude of different channel options consumers have at hand and the rapidly advancing vertical integration of established brand manufacturers across industries, the question arises as to the basis on which consumers make their channel decision for a manufacturers direct-to-consumer (D2C) sales channel. Scholars have found that channel attributes and product-related factors generally play a pivotal role in consumer channel choice and have shown the influence they have on offline versus online channel choice. LÄS MER

  5. 4. Full Duplex for Joint Communication and Sensing in 6G.

    Master-uppsats, Blekinge Tekniska Högskola/Institutionen för datavetenskap

    Författare :Soumya Jandhyala; [2023]
    Nyckelord :;

    Sammanfattning : Background: 6G mobile communication is one of the fastest-growing fields of technology. The present 5G mobile networks will not be adequate to meet society’s wireless connectivity demand in the near to mid-term future. A new generation of wireless mobile networks has to be developed to address this demand. LÄS MER

  7. 5. Reconnecting Gävle’s Delta : a post-industrial urban transformation project for Sweden’s coastal landscape

    Master-uppsats, SLU/Dept. of Urban and Rural Development

    Författare :Rachel Murray; [2023]
    Nyckelord :resilience; blue-green infrastructure; nature-based solutions; flooding; brownfield development; post-industrial urban development; landscape architecture; urban planning; climate adaptation; water-sensitive urban design; urban ecology;

    Sammanfattning : This speculative design-led research project addresses the challenges of transforming dilapidated post-industrial brownfield sites into thriving, sustainable, resilient urban neighbourhoods. Tasked with allocating urban growth, municipality planning departments increasingly look towards underused but centrally located industrial sites for future development. LÄS MER