Sökning: "company communication plan"

Visar resultat 6 - 10 av 167 uppsatser innehållade orden company communication plan.

  1. 6. Managing Successful Change Initiatives : An Investigation of Critical Success Factors for Six Sigma Introduction in Large Manufacturing Enterprises in Sweden

    Master-uppsats, Jönköping University/JTH, Logistik och verksamhetsledning; Jönköping University/JTH, Produktionsutveckling

    Författare :Felicia Andersson; Agnes Stjernberg; [2023]
    Nyckelord :Large manufacturing enterprises; Six Sigma introduction; critical success factor; change management; organizational culture;

    Sammanfattning : Six Sigma is one of the most successful improvement strategies of the last 5 decades and has been implemented worldwide by organizations in different sectors and sizes. Despite the popularity, 60% of all Six Sigma initiatives are abandoned or end in failure. LÄS MER

  2. 7. The Impact of National Crises on Globally Distributed Scrum Teams: A Case Study in the Automotive Industry

    Magister-uppsats, Stockholms universitet/Institutionen för data- och systemvetenskap

    Författare :Clementina Njideka Obasi; Taiwo Seun Ajayi; [2023]
    Nyckelord :Productivity; Performance; Automotive; Global; Scrum; Team; National; Crises;

    Sammanfattning : This thesis investigates the impact of national crises on globally distributed scrum teams in the automotive industry. The study involves several scrum team members from different nations with their day-to-day challenges, and additional obstacles arise when there is a crisis in any of the countries, for example, war or natural disasters. LÄS MER

  3. 8. Taking Corporate Communications and Marketing Strategies to the Next LevelThrough LinkedIn : A Case Study on a Company’s Brand’s LinkedIn

    Master-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Araitz Claramunt Oregi; [2023]
    Nyckelord :LinkedIn; Social Media Affordances; Social Media Marketing; Corporate Identity; Corporate Brand Identity; Brand Identity; Brand Image; Brand Position; B2B;

    Sammanfattning : This thesis explores how organisations communicate and perform marketing nowadays, with social media platforms at the core of their strategic plan. Due to its high relevancy in B2B, the research is focused on LinkedIn and the effect of its affordances which will help dig deeper into the possibilities of using this particular social media platform as a means to define, build and shape company image and brand identity. LÄS MER

  4. 9. Kundupplevelse av tjänstekvalitet genom säljprocessen : En fallstudie på ett B2B-företag inom solcellsbranschen

    M1-uppsats, Jönköping University/JTH, Logistik och verksamhetsledning

    Författare :Jennifer Svensson; Anna Hansson; [2023]
    Nyckelord :Kundnöjdhet; tjänstekvalitet; säljprocess;

    Sammanfattning : Purpose – The demand for solar cells has increased, creating challenges for solar cell suppliers operating in a B2B context. Customers should be central to all companies, which is why it is important to examine their experience of service quality through the sales process of solar cell suppliers. LÄS MER

  5. 10. Master sequence at DW engine assembly

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :SHAN BHATTI; JAYARAV JEDUSAN SIVARAJAH; [2023]
    Nyckelord :Master sequence. PD-process. global technicians. Local production plants. Delmia. Management group.; Mastersekvens. PD-process. Globala Tekniker. Lokala produktionsorter. Delmia. Förvaltningsgrupp.;

    Sammanfattning : The Master's thesis have been executed at Scania assembly building 150 in Södertälje, Sweden. The master’s thesis aimed at finding a new way of working that could be possibly implemented for continuous improvements on the global master sequence picture. LÄS MER