Sökning: "competitive advantage"

Visar resultat 1 - 5 av 1694 uppsatser innehållade orden competitive advantage.

  1. 1. Utilization of digital technologies in internationalization processes. A case study of high-tech SMEs in Sweden

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Jakob Funck; Marcus Schöneman; [2024-02-13]
    Nyckelord :Digitalization; Internationalization; SME;

    Sammanfattning : This thesis explores the role of digitalization in the internationalization process of Swedish Small and Medium-sized Enterprises (SMEs). In today's global economy, digitalization has become increasingly important for firms to remain competitive. LÄS MER

  3. 2. Datadrivet beslutsfattande och kompetensutveckling: En intervjustudie om databaserad beslutsfattning och kompetensutveckling i fotbollsorganisationer

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Theodor Egnell; Noah Simonsson; [2024-02-13]
    Nyckelord :Datadrivet beslutsfattande; Datadriven rekrytering Dataanalys; Kompetensutveckling; RBV; BDA; Fotbollsorganisationer;

    Sammanfattning : This study explores the shift in football recruitment from traditional scouting to data-driven methods, focusing on Sweden. It investigates how football organizations can enhance competency for effective data-driven recruitment. LÄS MER

  4. 3. The role of social media in small and medium - sized restaurant businesses : A case study from Östersund, Sweden

    Master-uppsats, Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Författare :Sameera Prasanna Rodrigo; [2024]
    Nyckelord :Social media; SMEs; Restaurant business; RBV theory;

    Sammanfattning : Background: Social media has revolutionized the restaurant industry, and it plays a significant role by changing and offering new ways to engage with restaurant customers and build stronger customer relationships, market their products and services, and acquire new customers, manage restaurant reputation, enhance brand awareness, and stay competitive in an increasingly digital world. Even though some restaurants recognize and utilize the potential of social media to deliver the above benefits, still there are some restaurants that have outdated social media accounts or completely inactive in social media. LÄS MER

  5. 4. Beyond borders and barriers: A qualitative study of foreign direct investment and its effect on knowledge transfer in Rwanda

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Linnea Helgegren; Astrid Viktorsson; [2024]
    Nyckelord :Knowledge transfer; Absorptive capacity; Social integration mechanisms; Foreign direct investment; Developing country;

    Sammanfattning : Foreign direct investment has been considered to provide an avenue for knowledge transfer between investors and entrepreneurs. However, few studies have investigated what capacities influence the quality of cross-border knowledge transfer. LÄS MER

  7. 5. Going in Circles: How small and medium sized enterprises could find profitability without jeopardizing the environment

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Henrik Bränneskär; André Rannek; Oscar Wennberg; [2023-09-22]
    Nyckelord :Sustainability;

    Sammanfattning : This thesis emphasizes the significance of small and medium-sized businesses in the primary production of food and their adoption of circular business models. Unlike previous research, our study focuses on exploring the feasibility of implementing circular models in these enterprises in Sweden. LÄS MER