Sökning: "consumer adoption"

Visar resultat 1 - 5 av 136 uppsatser innehållade orden consumer adoption.

  1. 1. TOWARDS SUSTAINABLE ROAD TRANSPORT - Key factors on consumers’ willingness to adopt electric vehicles in Sweden

    Master-uppsats, Göteborgs universitet/Statsvetenskapliga institutionen

    Författare :Gökay Cinar; [2021-07-14]
    Nyckelord :Sustainable Road Transport; Electric Vehicle; Sweden; Rational Choice Theory; Multi-level Perspective Framework;

    Sammanfattning : This study aims to explore and understand key factors that influence consumers’ willingness to adopt electric vehicles in Sweden. As the world is facing the climate change reality, many initiatives are taking place in various sectors in different countries to tackle climate change. LÄS MER

  2. 2. Consumer in circular economy A mixed method study of consumer attitude towards toy rental subscription service in Sweden

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Lan Phuong Nguyen; [2021-07-06]
    Nyckelord :Product Service System; circular business model; diffusion of innovation; consumer adoption; access-based consumption;

    Sammanfattning : The children’s toy industry is facing much criticism for creating huge environmental footprints due to its plastic-intensive manufacturing process and linear consumption paradigm. While use-oriented product service systems (PSS) such as product renting and leasing models have been gradually applied and gaining attention in other industries, there is still scarcity of successful PSS implementation in the toy industry. LÄS MER

  3. 3. Impact of blockchain on sustainable supply chain practices : A study on blockchain technology’s benefits and current barriers in sustainable SCM

    Master-uppsats, Jönköping University

    Författare :Jonathan Berg; Lauri Myllymaa; [2021]
    Nyckelord :Supply Chain; Blockchain; Transparency; Traceability; Sustainability; Consumer products;

    Sammanfattning : Background: The increasing supply chain complexity has made verification of sustainable practices a challenging objective to achieve. Blockchain has been discussed as a potential solution to improve several aspects of sustainable supply chain management (SSCM), as traceability and proof of origin for products are increasingly demanded by consumers. LÄS MER

  4. 4. Consumer Acceptance and Value in Alternative Business Models in the Fashion Industry : A Systematic Literature Review

    Magister-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Windy Nguyen; Tzu-Meng Chuang; [2021]
    Nyckelord :Alternative business models; Fashion industry; Collaborative consumption; Product-service systems; Systematic literature review;

    Sammanfattning : In recent years, the consumption of clothes has increased extensively due to diminishing quality and low prices of garments along with ever-faster changing fashion trends. The linear business model results in products with a short lifespan and clutter of idle goods. LÄS MER

  5. 5. Adoption of Disruptive Technologies : Exploratory research into consumer attitude formation regarding Bitcoin adoption

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Jonathan Saénger; Sahlin Marcus; Uhler Chris; [2021]
    Nyckelord :Attitudes; Bitcoin; Investors; ABC model; Attitude functions; Interviews; Thematic analysis;

    Sammanfattning : Attitudes are based on motivations and are formed in anticipation that the person will handle similar information at a later date. Attitudes are, therefore, necessary collections of pre-determined behavioral intents toward certain information (Solomon et al., 2016). LÄS MER