Sökning: "corporate business"

Visar resultat 1 - 5 av 2744 uppsatser innehållade orden corporate business.

  1. 1. En undersökning av företagsrekonstruktion och överlevnad i olika branscher

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Linn Peterson; Simon Rödén; [2024-03-07]
    Nyckelord :Business restructuring; survival; financial ratios; Altman’s z-score; financial difficulties; restructuring plan; bankruptcy;

    Sammanfattning : The aim of the study is to deepen the understanding of situations when business restructuring can be used as an an appropriate alternative to bankruptcy. The method used is a quantitative comparison between reconstructions and bankruptcies of financial ratios based on the Altman z-score (2000). LÄS MER

  3. 2. (Hur) har distans- och hybridarbetet påverkat företagskulturen? En kvalitativ fallstudie om distans- och hybridarbetets påverkan på företagskulturen inom 5 organisationer

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Ludwig Robbstål; Gabriel Andersch; [2024-02-13]
    Nyckelord :Corporate Culture; Remote Work; Hybrid Work; Schein Cultural Theory;

    Sammanfattning : In recent decades, the concept of corporate culture has emerged as an increasingly important factor in the business world, as evidenced by a rise in research and efforts to direct it in various ways. The pandemic has led to significant changes in work processes and office environments as operations shifted to remote work. LÄS MER

  4. 3. Mellan fri vilja och datadriven exploatering: En studie om drivkrafter, medvetenhet, makt och ansvar inom onlinecasinomarknaden

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Daniel Bengtsson; Lisa Hägglund; [2024-02-12]
    Nyckelord :marknadsföringsstrategier; onlinecasino; konsumentbeteenden;

    Sammanfattning : This essay examines the limits of marketing strategies in the online casino industry, focusing on how data-driven and advanced marketing practices influence consumer behavior and contribute to problematic gambling consumption. By observing the online casino industry, the study identifies how companies use sophisticated data analysis methods and psychological techniques to attract and retain customers, raising significant ethical and social issues. LÄS MER

  5. 4. Drunk Elephant: The New Toys’R’Us?

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Diep My Dinh; Talía Yepes; Ida-Nora Hammar; [2024]
    Nyckelord :gen alpha; corporate brand; branding; beauty care branding; moral philosophy; gen alpha marketing; Philosophy and Religion; Social Sciences; Business and Economics;

    Sammanfattning : Drunk Elephant, a skincare brand known for its clean ingredients and cheerful branding, has experienced a surge in popularity driven by Gen Alpha's unexpected adoption on social media. While this newfound audience has boosted sales, concerns are mounting regarding the impact of early exposure to beauty standards and consumption habits on young children. LÄS MER

  7. 5. "Wake up and smell the CSRD" Framing strategies employed by the Big 4 on discourse about CSRD

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Författare :Morten Younie; Oskar Benson; [2024]
    Nyckelord :Sustainability; Sustainable Accounting; CSRD; Big 4 Accounting Firms; Non Financial Reporting;

    Sammanfattning : With the Corporate Sustainability Reporting Directive (CSRD) coming into effect in the EU, a significant number of companies will be subjected to unprecedented non-financial reporting requirements. The Big 4 accounting firms (Deloitte, PwC, EY, KPMG) are important providers of sustainability assurance and, more generally, act as the allies of firms in both the political and corporate fields. LÄS MER