Sökning: "creative destruction"

Visar resultat 6 - 10 av 41 uppsatser innehållade orden creative destruction.

1. 6. An essay on the discursive state of Sustainable Food Transitions : A discourse analysis of an experimental food company’s marketing material, the “Liberation of Protein Production”

   Magister-uppsats, Uppsala universitet/Industriell teknik

   Författare :Alex Ljung; [2022]
   Nyckelord :Discourse analysis; Food transitions; Experimental Foods; Sustainability;

   Sammanfattning : The thesis' purpose is to investigate the discursive state of sustainable food transitions by examining how Industry, as exemplified by an experimental food company namely Solar Foods at the forefront of the field, communicate and add to this discourse, as observed in their marketing video series Liberators of Protein Production, as well as how it reflects hegemonic discourses, chiefly seen to the amalgamated actors Government and Populace. Discourse theory is used and established as an admittedly austere methodological apparatus as well as analytical framework to collect data and map the discursive landscape, meaning what discourses are communicated and their relations to each other as well as said hegemonic discourses. LÄS MER

3. 7. Marknadsföringens roll i sociala medier och dess effekt på kvinnliga millennials köp av hudvårdsprodukter

   Kandidat-uppsats, Högskolan i Gävle/Företagsekonomi

   Författare :Andrey Parominskiy; Sarah Younes; [2022]
   Nyckelord :Social media marketing; Influencer marketing; Millennial women; Skincare industry; Social media engagement behavior; Purchase frequency; Hudvårdsindustrin; Beteende på sociala medier; köpfrekvens;

   Sammanfattning : Aim: In connection with digitalization, companies have increased their use of social media marketing and influencer marketing. Thanks to this, the skincare industry has had a magnificent effect on its sales, where millennial women are a strong target group for its digital marketing. LÄS MER

4. 8. The Disruptive Potential of Energy Digitalization: A Comparative Analysis of German and French Policy-Mixes

   Master-uppsats, Lunds universitet/LUCSUS

   Författare :Lea Myllykallio; [2022]
   Nyckelord :Energy Digitalization; Policy Mix; Creative Destruction; Multi-level perspective; France; Germany; sustainability science; Social Sciences;

   Sammanfattning : Decarbonization, digitalization and decentralisation are the most important factors presently influencing energy systems worldwide. Of those, digitalization is understudied and often only analysed from a technological perspective. LÄS MER

5. 9. Short-Term and Off-Grid Sustainable Electricity Generation : Exploring the opportunities for a sustainable electricity generator from a firm perspective

   Uppsats för yrkesexamina på avancerad nivå, Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

   Författare :Hedvig Ernst; Ludwig Neuman; [2022]
   Nyckelord :;

   Sammanfattning : Background: The world is facing major challenges to become sustainable and many ofthose are connected to the use of fossil fuels. Today’s environmentally friendly energy technologies are established increasingly, often in big investments by nations to provideto the electric grid. LÄS MER

7. 10. Crisis Management and Early-Stage Greek Startups : The case of COVID-19 pandemic crisis

   Master-uppsats, Uppsala universitet/Industriell teknik

   Författare :Emmanouil Adamopoulos; Wasim Malik; [2021]
   Nyckelord :COVID-19; Crisis Management; Crisis Management Model; Innovation; Qualitative Study; Startups; Thematic Analysis;

   Sammanfattning : The COVID-19 pandemic had a worldwide economic effect, and it seems to have produced a challenging economic climate for startups to work in. Thus, the aim of this degree project is to investigate how startups survived the financial and organizational crisis caused by the COVID-19 pandemic, and what was the role of their employees during the crisis. LÄS MER